Programmatic Campaign Manager

Intouch MobileBellevue, WA
283d$78,500 - $141,600Onsite

About The Position

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees! This role will sit in Herndon, Virginia or Bellevue, WA. This is not a remote role, this is a hybrid environment requiring 3 days a week in office. T-Mobile is the nation's Un-carrier and the fastest growing US wireless company thanks to an unconventional philosophy built on listening to customers and breaking from tired industry norms. We're looking for an experienced digital media professional to implement and innovate paid programmatic campaigns across T-Mobile LOBs. This role is a leader within our organization charged with collaborating internally and externally to bring to life innovative media executions with data-backed business results. Reporting into the Sr Manager, Programmatic Media, you'll be responsible for owning the day-to-day execution and optimization for T-Mobile's display, OLV, and audio campaigns. In particular, your focus will be on maintaining a pulse on the performance of your campaigns through ongoing analysis and collaboration with team members to ensure proper tagging and trafficking for clean data. A successful candidate will have demonstrated experience within programmatic platforms and an understanding of the underlying auction dynamics.

Requirements

  • 5+ years of digital marketing experience (programmatic display/OLV/audio and/or ad operations) whether at an agency, end brand, or technology platform
  • Experience with the full lifecycle of a digital media campaign from planning to trafficking and campaign setup, QA and launch, ongoing management and optimization, and reporting
  • Familiarity with the AdTech industry, inventory, and programmatic platform landscape
  • Test and learn attitude driving strong data analysis abilities and the capability to identify trends within large data sets
  • Experience in managing a range of campaigns across a range of products, goals, and target audiences
  • Domain expertise in Google DV360, TTD, Campaign Manager, and/or Amazon Advertising Platform
  • Comfortable multi-tasking and able to deliver results under tight deadlines in a non-traditional work environment

Nice To Haves

  • Exceptional ability to learn, adapt, discover, and test new ideas
  • Four-year college degree preferred

Responsibilities

  • Implement and manage T-Mobile's addressable display, OLV, and audio advertising campaigns in programmatic platforms; including, but not limited to The Trade Desk, Google DV360, and Amazon
  • Implement and adhere to the defined campaign launch and ongoing QA processes
  • Implement a team-set strategy in platform, and suggest improvements/iterations for existing and net new campaigns
  • Refine and iterate on the established best practices around programmatic marketing internally including campaign management, optimization, reporting, cross-functional collaboration and vendor/partner management and billing
  • Work closely with fellow activation team members on campaign planning, activation, optimization, and reporting
  • Implement and optimize the custom audience strategies applying 1st party data and inventory strategies involving a mix of auction and guaranteed buying models using data to inform decision making

Benefits

  • Medical, dental and vision insurance
  • Flexible spending account
  • 401(k)
  • Employee stock grants
  • Employee stock purchase plan
  • Paid time off and up to 12 paid holidays
  • Paid parental and family leave
  • Family building benefits
  • Back-up care
  • Enhanced family support
  • Childcare subsidy
  • Tuition assistance
  • College coaching
  • Short- and long-term disability
  • Voluntary AD&D coverage
  • Voluntary accident coverage
  • Voluntary life insurance
  • Voluntary disability insurance
  • Voluntary long-term care insurance
  • Mobile service & home internet discounts
  • Pet insurance
  • Access to commuter and transit programs

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Furniture, Home Furnishings, Electronics, and Appliance Retailers

Education Level

Bachelor's degree

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