Program Manager, Data and Reporting

American Petroleum Institute • Washington, DC

5d

About The Position

Responsible for developing audience segmentation strategies, the integration of various data sources across campaigns and
vendors and
working with other departments within
API
to develop analytical reports.

Requirements

• Requires 5-7 years of experience in a similar role and subject matter expertise.
• Experience with targeting, data, and/or analytics in the political or public affairs realm.
• Bachelor's degree in relevant area, or other related field equivalent work experience.
• Strong SQL skills across multiple database platforms (PostgreSQL, MySQL, etc) required.
• Experience using business intelligence software such as Tableau, PowerBI, Looker, etc. to develop reports for a variety of users.
• Excellent verbal/written communication, critical thinking, problem solving, planning, organizing, and customer service skills.

Nice To Haves

• Familiarity with survey research and basic analysis of crosstabs preferred.
• Experience working with voter files to analyze voter data, including demographic, and variables, for use in audience segmentation and targeting.
• Experience with Salesforce or similar CRM platforms preferred.
• Knowledge of common metrics used to track paid media spending and performance preferred.

Responsibilities

• Reports to the Senior Analytics Manager in API’s External Mobilization department.
• Collects, updates, and audits multiple data inputs for API usage. Inputs include vendors, other departments, and internal API mobilization data.
• Collaborate with cross-functional teams to define targeting strategies for outreach efforts, ensuring alignment with campaign goals.
• Develop and manage audience segmentation by analyzing multiple data sources, including voter file and CRM data to create targeted lists for digital and field outreach initiatives.
• Create and maintain detailed reports and visualizations that provide insights into campaign performance, including outreach efforts, engagement levels, and conversion rates.
• Support the execution of polling projects by collaborating with pollsters on questionnaire design, overseeing deliverables, and presenting insights to internal and external audiences.

Benefits

• API offers a comprehensive benefits package for our employees and their families. More information about our benefits may be found at api.org/about/careers/benefits [https://api.org/about/careers/benefits].

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level