Product Support Inside Sales Rep

Carolina CAT - Construction•Greensboro, NC

About The Position

This position will work to achieve sales and profit goals of parts and service by promoting and selling product support offerings to assigned and unassigned customers. The ISR will identify and establish new revenue opportunities within a diverse customer base as well as growing existing customer accounts via a disciplined telephone campaign. Responsible to generate sales revenue at acceptable gross profit levels established by management while growing parts and labor market share through sales support to Carolina Cat customers and prospects.

Requirements

College or technical degree preferred.
Experience in a dealership environment in either Parts or Service.
Proven track record in equipment sales that demonstrates ability to consistently achieve and exceed goals.
Knowledge of Microsoft Word/Excel, inventory/order processing software, and contact management systems.
Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence.
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Responsibilities

Grow parts and service revenue with acceptable grow profit margins (set by mgmt) through selling the value and effective use of Caterpillar marketing programs if needed
Increase market share for parts and labor (as measured by CRM system and Caterpillar OLGA system).
Through a disciplined, consistent and effective telephone campaign manage a territory consisting of assigned and prospect customer accounts.
Achieve personal development through goal setting and establishing objectives. Manage territory via proprietary software (Saleslink, OLGA) to identify market opportunities. Responsible for updating and qualifying equipment and contact information to assist with market share goals.
Work directly with sales, service and marketing to grow parts and service revenue throughout assigned customer base, establish sales relationships with existing customers and prospects to grow parts and service opportunities.
Maintain and grow customer relationships throughout assigned territory. Develop business strategies with assistance from Sales Leadership, Sales Team Members and Marketing Dept. designed to partner with customers.
Maintains communication between the customer and various product support departments to ensure service work being performed as quoted and scheduled.
May be asked to visit customers in person as needed to help establish relationships and grow in personal development.
Pursues the critical success factors for the application, distribution, and satisfaction of the customers’ needs for service programs.
Develops and maintains a professional working relationship with Caterpillar and their field representatives to support the service programs and achieve overall goals.
Maintain an active call cycle with consideration for a diverse customer base
Maintain accurate customer account information and equipment population within a corporate CRM system. Initiates and completes reports and other associated paperwork detailing customer calls, sales activity, commission, etc.
Promote dealer services including - but not limited to – parts and service, construction equipment and rental.
Establish customer relationships as a single point of contact.
Close sales.
Other duties as assigned.