Product Sales Manager, Digital Solutions

ESAB

About The Position

ESAB is expanding its digital solutions footprint across North America, leveraging advanced platforms such as WeldCloud, HKS systems, and OCTOPUZ robotic programming software. To support this growth, we are seeking a solution-driven professional who can champion digital transformation for welding and fabrication customers. This role is responsible for driving adoption of connected welding technologies, weld data analytics, and robotic automation by demonstrating clear operational value and measurable customer outcomes. The position focuses on consultative selling, technical demonstrations, and strategic account development. Working closely with regional sales teams, this role will lead customer conversations around productivity challenges, show how ESAB’s digital tools improve quality and efficiency, and guide customers through onboarding and successful implementation. Ideal candidates bring technical curiosity, strong communication skills, and experience in selling industrial, digital, or automation solutions. A background in welding or mechanical engineering is highly valued. This regional role involves significant travel and hands-on interaction with both technology and equipment.

Requirements

Degree in Engineering or Business
5+ years of industrial or technical sales experience; experience selling digital, data, or automation solutions strongly valued.
Strong communication and presentation skills; comfortable speaking to operators, engineers, and executive leadership.
Ability to lead technical demonstrations and articulate workflow improvements and ROI clearly.
Self-motivated and adaptable, with the ability to work independently in a fast-paced environment.
Ability to travel up to 75%, including overnight.
Ability to meet physical demands, including lifting up to 50 lbs. and pushing/pulling up to 200 lbs. with provided safety tools.

Nice To Haves

Welding Engineering / Mechanical Engineering preferred.

Responsibilities

Achieve sales growth for WeldCloud, HKS systems (e.g., Checkmaster, Weldscanner, WeldQAS), OCTOPUZ robotic programming software, and ESAB core welding products in the assigned region.
Lead digital transformation discussions with customers by identifying challenges such as weld quality variation, lack of traceability, production inefficiencies, and programming bottlenecks—and positioning ESAB digital solutions as the answer.
Conduct product demonstrations, workflow assessments, and value/ROI presentations to show how WeldCloud, HKS, and OCTOPUZ reduce rework, standardize processes, and increase productivity.
Develop digital adoption strategies to expand footprint within existing accounts and penetrate new opportunities.
Collaborate closely with Regional Sales Directors and account managers to integrate digital solutions into territory growth plans and cross-sell efforts.
Manage opportunity funnels, pipeline development, and activity tracking in MS Dynamics CRM.
Gather Voice of Customer insights to inform product development, feature prioritization, and future roadmap alignment.
Support customer onboarding, implementation guidance, and technical handoff to ensure successful deployment and sustained usage of digital tools.
Monitor competitor offerings in welding data analytics, calibration/verification systems, and robotic programming to differentiate ESAB effectively.
Maintain accurate forecasts and reporting for digital and equipment sales.
Assume additional responsibilities as necessary to support ESAB’s digital growth strategy.