[NEOWIZ China] Product Operations Manager

Neowiz • NEOWIZ China, NE

16h

About The Position

Neowiz continues to take on new challenges by developing innovative games that cross the boundaries of platforms and genres. Currently, we are hiring a product operations manager to handle the Chinese market operations and PR for BrownDust 2.

Requirements

• 3+ years of experience in marketing or community management
• Relevant experience in the ACG (Anime, Comic, and Games) industry is required.
• Strong understanding of the global subculture gaming market and its community trends.
• Strong data analytical skills with the ability to translate data into actionable strategies and execution.
• A passion for ACG content

Nice To Haves

• Experience working with international teams and understanding diverse cultural aesthetics.
• Proficiency in Korean, English, and Japanese (Korean is preferred, professional English skills required, and a plus for experience with Japanese or Traditional Chinese).
• Experience in large-scale ACG projects
• Self-motivated with a high degree of autonomy and a strong sense of project ownership.

Responsibilities

• Official SNS Channel Management & Content Marketing Strategy Manage and operate Chinese social platforms (Bilibili)
• Develop and execute content promotion strategies to expand the fan base, and maintain a positive brand reputation.
• Integrated Marketing Communications (IMC) & Influencer Collaborations Lead multi-channel marketing initiatives (live streaming, promotional videos, Ads) in partnership with creators on Bilibili, TikTok, and third-party platforms.
• Plan and execute targeted marketing campaigns aligned with version updates and major milestones to ensure maximum exposure and impact.
• User Community Operations & VOC Management Operate and manage core user communities (e.g. QQ) and plan community events to increase engagement and to expand the user pool.
• Collect and analyze VOC to ensure a stable service environment and manage brand risks.
• IP Operations & Offline Promotion Planning Expand on-and-offline user touchpoints by managing pop-up stores, participating in major exhibitions, and planning official merchandise.
• Support long-term, stable IP operations in China by planning UGC (User-Generated Content) initiatives to foster a self-sustaining ecosystem.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed