Remote (Canada – Independent Contractor)

Outbuild

4d•$140,000•Remote

About The Position

Outbuild is looking for a Product Marketing Manager to bridge our product and our customers, translating what we build into compelling stories that resonate with construction field teams. Reporting to the VP of Product, you'll become a deep expert on both our platform and the project teams who rely on it daily. This role sits at the intersection of product and go-to-market. You'll partner closely with Product, Sales, and Marketing to bring new features to market, create content that showcases how our product solves real on the jobsite problems, and represent Outbuild as a product expert at online and at industry events. If you're someone who loves understanding how software works, gets energized talking to customers about their workflows, and can translate technical capabilities into benefits that field teams care about, this is the role for you.

Requirements

5+ years in product marketing at a B2B SaaS or construction tech company, with deep product knowledge and customer understanding
Proven ability to create engaging product demos and explain technical features, both written and verbal
Strong product intuition and willingness to become a true product expert who understands the platform inside and out
Customer-obsessed mindset with experience gathering insights from users and translating them into actionable positioning
Comfort on camera and on stage, able to demo and be the face of the product confidently and authentically
Strong writer across formats: case studies, blog posts, feature announcements, social content
Ability to synthesize both qualitative customer feedback and quantitative data to inform strategy
Collaborative approach with experience working closely across Product, Sales, and Marketing teams
Scrappy execution mindset comfortable moving fast and figuring things out in a startup environment

Nice To Haves

Background in construction or construction technology strongly preferred
Experience in marketing products used by frontline workers or field teams
Time at an early-stage startup (Series A through C) where you wore multiple hats
Knowledge of construction scheduling, planning workflows, or Lean Construction principles
Understanding of how field teams operate and what drives their software adoption
Experience with video production and editing tools

Responsibilities

Become a product expert who deeply understands Outbuild's platform, our customers' workflows, and the problems we solve
Create and present product demos for video content across social media, webinars, sales enablement, and marketing campaigns
Produce video content, including feature walkthroughs, customer stories, and product tutorials that showcase real-world value
Develop product messaging, positioning, and launch materials that translate features into customer benefits
Participate in industry conferences and events, demonstrating the product and engaging with customers and prospects
Build relationships with customers to understand their challenges, surface compelling use cases, and gather feedback for Product
Create case studies, blog posts, and sales collateral that demonstrate how Outbuild improves outcomes on construction projects
Work with Sales to develop product narratives, competitive positioning, and enablement materials
Track customer insights and market signals, feeding what you learn back into product strategy and messaging