Product Marketing Manager

Sierra • San Francisco, CA

6d • Onsite

About The Position

At Sierra, we’re creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, France, Singapore, and Japan.
We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do.
Our co-founders are Bret Taylor and Clay Bavor. Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google’s AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.

Requirements

• 5+ years of B2B marketing experience.
• Expertise in developing company and product positioning and messaging from scratch, including translating positioning and messaging into marketing artifacts and sales assets. Ideal candidates will also have experience translating key messages for various industries.
• Passion for understanding enterprise customers, their needs, and the context in which they work.
• Experience leading product launches and release marketing efforts, including the creation of both the external messaging and content, as well as, the internal sales-facing content and enablement.
• Passion for helping Sales succeed by creating beautiful and differentiated assets for them, while also creating and delivering the enablement programs to help them leverage those assets.
• Expertise in building beautiful presentations using Google Slides and Keynote.

Nice To Haves

• Ideally, familiarity with building marketing demos, from scripting and storyboarding to overseeing production.

Responsibilities

• Product Messaging and Launches. Develop crystal-clear, differentiated product messaging and positioning, from messaging architecture to web copy to release marketing-level details.
• GTM Content & Enablement. Develop our enablement playbooks and assets, including first call decks, email templates, customer story slides, ROI slides, and more. Partner closely with our GTM leadership to ensure they have what they need to succeed.
• Demos and Technical PMM. Develop a deep understanding of the functionality of our platform and product. Partner with our world-class product and engineering teams to build killer demos that inspire customers to learn more and buy.
• Marketing Generalist and X-Functional Leader. We are a small team with big goals. At this early stage, we will each flex and contribute across a variety of channels and activations - from digital advertising and keynote development to customer stories.

Benefits

• Flexible (Unlimited) Paid Time Off
• Medical, Dental, and Vision benefits for you and your family
• Life Insurance and Disability Benefits
• Retirement Plan (e.g., 401K, pension) with Sierra match
• Parental Leave
• Fertility and family building benefits through Carrot
• Lunch, as well as delicious snacks and coffee to keep you energized
• Discretionary Benefit Stipend giving people the ability to spend where it matters most
• Free alphorn lessons

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 251-500 employees