Product Marketing Manager

Nitrogen

About The Position

As our Product Marketing Manager, you will be responsible for equipping the organization with relevant material to properly promote our world-class products and empower advisors to grasp their value.

Requirements

2+ years Product Marketing experience required with preference in Fintech or Wealth Management.
Strong understanding of SaaS (Software as a Service) and managing product launches.
Unique ability to articulate the value of SaaS solutions in a wealth management context.
Masterful written and verbal communication skills.
Proficiency in the language of our core audiences: advisors, broker-dealers, corporate RIAs, custodians, and asset managers.
An eye for accuracy and continuity in visual media.
Experienced in working with vendors, agencies, and cross-functionally across multiple teams in the organization.
Capable of conducting meticulous follow-up and being a leader. Doesn’t drop the ball.
Ability to internalize the company’s “voice”: a hybrid of financial services professionalism, technology company innovation and attention-grabbing straight talk that shows the attitude, personality, and culture of our company.

Responsibilities

Define and Maintain Product Messaging: Act as the keeper of Nitrogen’s platform messaging by establishing a clear and consistent articulation of our products’ and features’ value, ensuring alignment with the company’s strategic direction.
Coordinate and Systemize Product Launches and Go-To-Markets: Oversee the execution of product launches and feature updates, ensuring timely and targeted delivery of materials to appropriate audiences to maximize impact.
Optimize Product Pages: Manage and enhance the product pages on the Nitrogen website, ensuring accuracy and alignment with overall marketing strategies.
Administer Knowledge Base: Oversee the Knowledge Base to ensure high-quality, consistent written and visual content, maintaining continuity across all contributors and updates.
Develop Multimedia Campaign Content: Write compelling scripts and storyboards for multimedia campaigns.
Master Industry Knowledge: Become the go-to expert on relevant wealth management technology solutions, creating comparative materials that effectively position Nitrogen in the marketplace.
Support Sales Enablement and Advisor Success: Provide strategic assistance to the Sales Enablement and Advisor Success teams by developing and delivering content, training materials, and resources that effectively communicate our value proposition to advisors and wealth management firms.
Create Training Content for Events: Develop engaging training content, demo decks, and presentations for both online and in-person events, ensuring presenters are well-equipped to deliver impactful sessions.
Conduct Market Research and Analysis: Perform comprehensive market research and competitive analysis to identify trends, customer needs, and competitive positioning, using these insights to inform product development and marketing strategies.
Implement Customer Feedback Loop and Performance Tracking: Establish and maintain a robust feedback loop with customers and sales teams to gather insights on product performance and customer satisfaction combined with performance data to drive continuous product improvements.
Collaborate Cross-Functionally: Establish relationships with Product, Demand Generation, Customer Success, and other stakeholders to align product strategy with business objectives.

Benefits

4% 401(k) Match. Our employees invest so much in our company and we love getting to invest in them. The company will match your contributions dollar-for-dollar, up to 4% of your total annual compensation.
Free Financial Planning Services. By working at a financial technology company, you get the benefit of fantastic financial advice. This is offered to all employees wanting expert guidance on how to handle their money.
Medical, Dental & Vision insurance plans. We want to help keep you (and your family) healthy! Comprehensive health insurance options for you & your family.
Health Savings Accounts (HSA) or Flexible Spending Accounts (FSA) available depending on chosen medical plan. We know that investment risk isn’t a one-size-fits all and neither are your health savings options!
Generous maternity & paternity leave for either the birth or adoption of a child. Mom's & Dad's need time with their new family members!
Discounted pet insurance available. Pets are family too!!
3 weeks vacation & 1 week sick time per year.Take the time you need for fun or simply time to recover from not feeling well.
11 paid company holidays per year. Enjoy your time off; you deserve it!
Remote & in-person team building activities help our employees stay connected and engaged. We absolutely love to hype our people up!
Company wide meetings held by our CEO benefit all employees by keeping everyone in the loop. We are one team, and we tackle projects together.
Employee development is our priority. From leadership training, to mentorship, to industry resources, we care about progressing you in your career.