Product Marketing Manager

Caseware • Chicago, IL

21h • Remote

About The Position

As a Product Marketing Manager at Caseware, you will lead go-to-market strategies and execution for software that powers modern audit and financial reporting teams. From core engagement workflows to intelligent automation, you’ll help bring solutions to market that address the real pressures auditors face every day.

Leveraging your experience in audit or public accounting, you will translate practitioner realities into clear positioning, credible messaging and commercially focused launch plans. This role offers the opportunity to apply your firm experience beyond client engagements and influence how accounting professionals evaluate and adopt technology. Your focus will be execution rigor, commercial impact and strong product adoption across global markets

❗This is a full-time, permanent position.
📍 Location:
This is a remote position and is available to all applicants residing and eligible to work in US.

Requirements

• Strong desire to transition from audit or accounting practice into a commercial, product focused role
• Intellectual curiosity and willingness to learn marketing strategy, messaging and GTM execution
• Motivation to apply practitioner experience to improve how firms adopt technology and modernize workflows
• Strong interest in technology and its role in modernizing accounting firm operations
• Willingness to experiment with AI tools to improve research, content development and workflow efficiency
• 3 to 5 years of product marketing experience in B2B SaaS plus prior accounting experience OR 2 to 4 years of audit or accounting firm experience plus demonstrated aptitude for messaging, communication or commercial strategy (no Product Marketing required).

Responsibilities

• Define and evolve value propositions grounded in real accounting firm workflows
• Translate core functionality and intelligent capabilities into clear practitioner relevant messaging
• Maintain consistent product narratives across web, sales and campaign channels
• Develop high impact enablement assets including info sheets, pitch decks and battlecards
• Maintain Mindtickle and deliver training content
• Maintain lightweight competitive intelligence including tracking key competitors, messaging shifts and feature updates
• Incorporate competitive and market signals into messaging refinements and GTM recommendations
• Own Caseware’s presence on G2 and relevant peer review platforms
• Develop programs to generate high quality customer reviews in partnership with Customer Success and Sales

Benefits

• Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.
• We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.
• Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.
• We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans.
• We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.
• Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.
• We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed