Product Marketing Manager

The Trade DeskChicago, IL
4h

About The Position

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day. So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk! We’re seeking an experienced Product Marketing Manager to lead go-to-market strategy for The Trade Desk’s Measurement and Commerce Data portfolio—one of the company’s top priorities and a key driver of our 2026 strategy. This role spans a growing set of proprietary solutions across upper- and lower-funnel measurement, commerce data partnerships, reporting and insights, and more. As a subject matter expert, you’ll work cross-functionally with Product, Partnerships, Commercial, and Marketing teams to translate complex technical capabilities into clear, compelling narratives that drive customer understanding, adoption, and value. This is a high-impact, high-visibility role with the opportunity to shape how The Trade Desk helps advertisers connect omnichannel media investment and commerce data to real business outcomes.

Requirements

  • 3–5 years of product marketing experience, ideally in advertising technology or programmatic media.
  • Exceptional communicator and storyteller with experience creating content across diverse formats.
  • Intellectually curious, comfortable with technical concepts, and skilled at simplifying complexity.
  • High EQ and proven ability to build relationships across global, cross-functional teams.
  • Organized, proactive, and hands-on, with a track record of delivering high-quality output.
  • Ability to travel as needed.

Nice To Haves

  • Familiarity with measurement, third-party data, and retail media solutions is a strong plus.

Responsibilities

  • Crystallize Product Vision & Strategy: Partner with product, commercial, and marketing teams to define and articulate the vision for our data, measurement, and related capabilities—ensuring alignment with company strategy and market needs.
  • Develop Messaging & Positioning: Create compelling narratives that clearly communicate the “why” and “how” of our offerings for non-technical audiences, grounded in customer insights and competitive analysis.
  • Drive Launch Excellence: Lead go-to-market planning and execution for new features and partnerships, from beta through global availability, including sales enablement, collateral, and analyst briefings.
  • Champion Market Intelligence: Gather and synthesize customer feedback, industry trends, and performance data to inform product enhancements and strategic priorities.
  • Enable Sales & Client Success: Deliver impactful resources that empower sales enablement teams to articulate value and drive adoption with distributed, global business development and client services organizations.
  • Lead Product Content Strategy & Development: Own the strategy and creation of external-facing content—including Resource Desk articles, webinars, events, and thought leadership—that drives product adoption and evangelism among clients and partners.
  • Collaborate Across Functions: Work closely with global marketing teams on integrated campaigns and major launches that showcase our leadership in data and measurement.

Benefits

  • comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
  • retirement benefits such as a 401k plan and company match
  • short and long-term disability coverage
  • basic life insurance
  • well-being benefits
  • reimbursement for certain tuition expenses
  • parental leave
  • sick time of 1 hour per 30 hours worked
  • vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
  • around 13 paid holidays per year
  • Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan
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