About The Position

The Product Marketing Manager (PMM) for Automotive Power Products is responsible for market segment selection and product definition through market analysis and rigorous business plans. This position will focus on new product definition and market analysis for Power Management products in the Automotive market. The PMM will identify, evaluate and recommend marketing opportunities consistent with product line objectives thereby maximizing return on investment. By providing product consultation to field personnel and customers about new and existing products, the PMM will build critical long-term relationships with key customer accounts to drive new design wins. Utilizing extensive expertise to creatively solve customer’s difficult power management problems, the PMM will enable power architecture breakthroughs thereby creating sustained value propositions. Note: although the external business title of this position is a Product Marketing Manager, the ADI internal title will be a Senior Product Marketing Engineer.

Requirements

  • Proven experience in a technical marketing, product marketing, or product line management role of power management semiconductor products and/or automotive products
  • Experience developing and executing technical product business plans and strategies
  • Ability to influence, gain support and collaborate across functional roles
  • Strong written, verbal, and presentation skills.
  • This position requires quarterly domestic and international travel to work directly with the Analog Devices field sales/FAEs and customers
  • 3 to 5 years of relevant work experience with BSEE; MSEE or MBA is a plus
  • This position is located in the Phoenix Arizona, or Boston, Massachusetts, area
  • For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.

Nice To Haves

  • Prior power management products applications experience highly preferred, but not essential
  • 3 to 5 years of relevant work experience with BSEE; MSEE or MBA is a plus

Responsibilities

  • Market Analysis – Perform market analysis through identifying market trends, defining the target market segment and target applications, and conducting competitive analysis
  • Product Strategy – Maintains current status of customer/system requirements for existing and future products to create product proposals with market, customer, pricing, competitor, technology assumptions and risks resulting in the new product decision.
  • Business Analysis – Forecast product volume and revenue through determination of product value, market and opportunity size, and identifying lead customers. Actively maintains an opportunity pipeline to provide management with a current product family revenue outlook.
  • Launch Plan – Formulate the product value proposition and product introduction strategies including: generating sales collateral and providing product consultation supporting the targeted market segment and customer base in order to drive product adoption
  • New Product Development - Provides product consultation to product development teams in the design and development stages of products
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