Product Marketing Director

IntappPalo Alto, CA
Hybrid

About The Position

Product Marketing Director, Intapp Time Location: Palo Alto office, CA, Hybrid or NYC office Hybrid preferred; US Remote, possible Intapp (NASDAQ: INTA) is the leading AI platform for investment and professional services firms, helping them grow, manage risk, and run profitably. Intapp Time is one of our flagship products, used by leading law and professional services firms to manage how they track time, ensure billing accuracy and compliance, and ultimately drive firm revenue. AI is reshaping how professional firms price, deliver, and get paid for their work. Time is at the center of that shift. The product already uses AI to automate time capture and ensure compliance. With Celeste, Intapp's new agentic AI platform, the vision is expanding into profitability intelligence, fully automated time tracking, and new billing models built for a world where AI changes how firms deliver work. This is an opportunity to take a successful product with a strong installed base and redefine its market position for the agentic AI era. We're looking for a strategic product marketing leader with the vision to see where this market is going and the storytelling ability to take it there. You'll own the narrative, the go-to-market strategy, and the thought leadership that shapes how an entire industry thinks about time, billing, and profitability.

Requirements

  • 8 + years of B2B product marketing or related experience. We're open to candidates who've spent time in product management, strategy, or other GTM roles.
  • Strong business acumen. You learn markets quickly, identify the competitive growth levers and differentiators that matter, and articulate where a category is heading, not just where it is. You can see how AI changes an established product's market position.
  • Exceptional storytelling. You connect technical capabilities to business outcomes in a way that lands with senior buyers. You have crafted thought leadership and driven thought leadership programs that changed how a market thinks about a category or prob lem.
  • Experience shaping packaging, pricing, or commercial strategy. You've been involved in how a product goes to market, not just how it's described.
  • Ability to lead cross-functionally, driving alignment across Product, Sales, and Marketing without direct authority.
  • Bachelor’s degree

Nice To Haves

  • Domain experience in legal tech, professional services, or financial services is a plus.
  • MBA or advanced degree preferred

Responsibilities

  • Own and evolve the positioning, messaging, and market narrative for Intapp Time as it transforms from timekeeping to profitability intelligence.
  • Develop thought leadership programs and integrated marketing campaigns that reframe how firm leaders think about time, profitability, and AI.
  • Partner with Marketing to build the content, demand generation, and market conversations that shift perception and drive pipeline.
  • Oversee product releases end to end, from narrative development and competitive positioning through enablement materials, pitch decks, demos, and integrated campaigns.
  • Build the tools that equip Sales, Customer Success, and Partner teams t o sell both the current product and the vision.
  • Shape packaging, pricing, and commercial strategy as new Celeste-powered features are introduced.
  • Partner with Product, Sales, and Finance to design offers that drive adoption.
  • Partner with Product and Engineering to ensure market insights, buyer feedback, and competitive dynamics inform roadmap priorities and differentiation.
  • Drive market credibility through analyst engagement, customer success stories, ROI analyses, and real-world proof points that demonstrate measurable business impact.

Benefits

  • Expand Your Skills: Unlock your potential with professional development opportunities supported by a community of experienced professionals. We offer reimbursement for training and continuing education to help you stay ahead in your career.
  • Enjoy Where You Work: Thrive in our modern, open offices designed to inspire creativity and collaboration. Our complimentary lunches and fully stocked kitchens ensure you have everything you need to stay energized throughout the day.
  • Support What Matters Most: Our comprehensive wellness and flexible time off programs and our benefits are designed to care for you and your family.
  • Our family-formation benefits and support during your family-building journey ensure you have the resources you need when it matters most.
  • We believe in giving back and supporting our communities with paid volunteer time off and a donation matching program for the causes you care about.
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service