Product Marketing Associate

Harbinger Motors Inc.•Garden Grove, CA

6h•$70,000 - $85,000

About The Position

The Marketing Events Associate plays a critical role in driving Harbinger’s brand presence through impactful events, trade shows, activations, and internal projects. This role blends event planning, marketing operations, and cross-functional collaboration to ensure flawless execution of high-visibility initiatives. You’ll manage logistics, vendors, and budgets, while also supporting broader marketing activities—from promotional campaigns to operational processes. This is a hands-on, detail-oriented role ideal for someone who thrives in fast-paced environments, enjoys both creative execution and operational excellence, and is excited to help bring Harbinger’s vision to life.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or related field.
3–5+ years of experience in event marketing, event coordination, or visual merchandising.
Strong project management, organizational, and multitasking skills.
Excellent written, verbal, and interpersonal communication abilities.
Proficiency with project management tools

Nice To Haves

Adobe Creative Suite skills are a plus.
Prior experience in tech hardware, automotive, or EV industries strongly preferred.
Willingness to travel for events as needed.

Responsibilities

Plan, coordinate, and execute trade shows, promotional activations, ride & drive events, and in-house company events.
Develop event proposals, timelines, and budgets aligned with business objectives.
Oversee end-to-end logistics, including vendor management, shipping, catering, décor, apparel, accommodations, entertainment, photography, and venue coordination.
Support on-site execution, including event setup, operations, guest/VIP management, and teardown.
Track and report on event performance, ROI, and key learnings for future optimization.
Manage event calendars and schedules, ensuring visibility across departments.
Handle event registration, attendee management, ticketing, and check-in processes.
Maintain accurate purchase orders, vendor invoices, and budget reconciliations.
Document event inventory, signage, collateral, and physical assets.
Partner with sales, product, and marketing teams to deliver cohesive messaging and branding at events.
Coordinate promotional material production, branded merchandise, and visual displays.
Support marketing operations projects such as campaign execution, social media, and collateral updates as needed.
Serve as a point of contact for vendors, agencies, and external partners to ensure brand alignment.