Product Marketer
About The Position
As a B2B enterprise company, the job of marketing is to drive sales. Our GTM today is largely inbound, driven by content (written by our founders and Cloud Economists) and word-of-mouth, and we’re growing those channels and exploring others. We're an expertise-driven company with deep domain knowledge, and we need someone to harness that expertise, work it into compelling messaging and materials, and promote our solutions to the market. You'll build our entire product marketing function from the ground up. We have a lot of one-off things that have worked well, but now it's time to build a scalable strategy and execute on it. This is a hands-on role where you'll get your hands dirty working with a great team—not a position where you'll only be managing the work of others. This role is a mixture of product marketing work and demand gen work today and will evolve as we grow. We work together in the office in San Francisco, so you must be located in the SF Bay Area and willing to work in the office on a regular basis.
Requirements
- 3-5 years of product marketing experience in B2B enterprise software
- Track record of successful product launches and go-to-market execution
- Strong research and analytical skills with a customer-first mindset
- Excellent communication skills and ability to influence cross-functional teams
- Comfort with ambiguity and building processes from the ground up
- Genuine curiosity about enterprise customer needs and market dynamics
- Someone comfortable working in a small, early-stage startup
Nice To Haves
- Bonus points if you’re experienced with marketing to procurement, FP&A, engineering, or FinOps
Responsibilities
- Harness our expertise: Work closely with our team to extract domain knowledge and translate it into compelling market-facing messaging and materials
- Understand our market deeply: Interview customers, analyze win/loss data, and uncover the insights that drive our product and go-to-market strategy
- Craft compelling narratives: Translate our technical capabilities into value stories that resonate with enterprise decision-makers
- Enable our sales efforts: Create the materials, training, and competitive intelligence our team needs to succeed in both inbound and expanding outbound channels
- Stay ahead of the competition: Build ongoing competitive intelligence programs that track market movements and inform our positioning strategy
- Drive customer insights: Establish research programs that capture voice-of-customer feedback and translate findings into actionable product and marketing decisions
Benefits
- We provide a 401(k), as well as healthcare, vision, and dental benefits, with premiums fully covered by the company.
- Dependents are covered 50%.
- We offer 4 weeks of PTO.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
