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As the Product Manager, Emerging Franchises, you will lead the development of Emerging Franchises products with a deep understanding of our franchises and player communities. You will contribute to all aspects of the Emerging Franchises new release business strategy and daily marketing execution. You are a self-starter and a driver of the process, influence cross-functional teams, be the champion for our brands. You will also be responsible for developing and executing strategies to engage player communities in service of strengthening our franchises and improving our products.