Product Manager, Early Life & Engagement

Empower Company S.R.O.Greenwood Village, CO
10d

About The Position

Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them. Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself. As a Product Manager on our Growth team, you will shape the early Empower experience — redefining what customers expect from financial services from day one and building trust that lasts a lifetime. This role focuses on the first 90 days of a customer's journey, ensuring new retirement plan participants and retail customers quickly find value, confidence, and relevance in Empower's ecosystem. You'll join an ambitious product organization with experience spanning industry leaders, tech companies (e.g., Google, Meta), and early-stage startups. This team is uniquely positioned at the intersection of onboarding, engagement, and growth, partnering closely across product, engineering, design, marketing, and compliance to deliver experiences that scale across Empower's retirement and personal wealth businesses.

Requirements

  • 3+ years of experience managing digital, direct-to-consumer products, working closely with engineering, design, and research teams.
  • Demonstrated ability to operate effectively in highly regulated, stakeholder-rich environments, including close partnership with compliance and legal teams.
  • Strong stakeholder management and communication skills — particularly when coordinating across large, cross-functional groups.
  • Excellent storytelling, organization, and executive communication skills.
  • A strong sense of ownership and follow-through; you do what you say you'll do.
  • Detail- and design-oriented, with a high bar for experience quality.
  • Passion for solving complex customer and business problems.
  • Analytical mindset with comfort using data to inform decisions and measure impact.
  • Bachelor's degree or equivalent practical experience.

Nice To Haves

  • Experience owning early-life or onboarding experiences, particularly within large-scale consumer or financial platforms.
  • Background working on referrals, growth, or lifecycle engagement, ideally in partnership with marketing.
  • Experience in fintech or financial services, with familiarity navigating industry best practices and regulatory considerations.
  • Experience working within large enterprises, balancing multiple priorities, platforms, and approval processes.

Responsibilities

  • Define and evolve a product strategy for early-life engagement, identifying the highest-impact opportunities to help new customers successfully onboard and engage with Empower.
  • Own and manage the product roadmap for onboarding and early engagement, balancing near-term improvements with longer-term strategic bets in alignment with broader Growth and enterprise priorities.
  • Bring clarity and structure to complex, ambiguous problem spaces involving multiple lines of business, platforms, and stakeholders.
  • Partner closely with Design to obsess over experience quality, personalization, and simplicity — ensuring first impressions are intuitive, relevant, and delightful.
  • Leverage customer research, usability testing, behavioral data, and market insights to inform strategy and validate solutions.
  • Work hand-in-hand with Engineering to deliver high-quality solutions, maintaining empathy for technical constraints while driving momentum in a highly regulated environment.
  • Collaborate deeply with Marketing to align product experiences with triggered communications (e.g., emails, in-product messaging) throughout the onboarding journey.
  • Lead cross-functional alignment across Workplace, EPW, Marketing, Compliance, Legal, and other partners — ensuring clarity on goals, ownership, sequencing, and decision-making.
  • Reimagine and evolve referral and cross-sell experiences, shifting from individual product promotion to an enterprise-level approach that guides customers to solutions best suited to their needs.
  • Define, analyze, and track success metrics tied to onboarding effectiveness, engagement, and long-term customer value.

Benefits

  • Medical, dental, vision and life insurance
  • Retirement savings - 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
  • Tuition reimbursement up to $5,250/year
  • Business-casual environment that includes the option to wear jeans
  • Generous paid time off upon hire - including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
  • Paid volunteer time — 16 hours per calendar year
  • Leave of absence programs - including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
  • Business Resource Groups (BRGs) - BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
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