Product Manager (Content & Experience), The California Post

New York Post

2d•$115,000 - $140,000•Hybrid

About The Position

The New York Post is expanding its West Coast footprint with the launch of California Post, a new digital-first brand covering entertainment, culture, politics, and the stories shaping the West Coast. We are hiring a full-time Product Manager to lead the California Post user experience, serve as a key partner to editorial and engineering, and drive innovation across content, video, and emerging storytelling formats. Reporting to the VP of Product, this role sits within the Content & Experience Product Pillar, owning the California Post experience end-to-end across web, mobile, and off-platform surfaces. You will also contribute to NYP-wide content innovation initiatives, particularly in video, recirculation, and discovery; ensuring the California Post brand launches with a world-class foundation and scales rapidly. This is a rare opportunity to build a new brand from the ground up inside one of the most influential media companies in the world. Note: Candidates must be authorized to work in the United States. We are not able to provide visa sponsorship for this role at this time. Key Outcomes & Ownership You will be responsible for delivering: 1. Best-in-Class California Post User Experience Design, optimize, and continuously refine the California Post consumer-facing surfaces across web, app, video, and social distribution. Deliver a fast, engaging, modern content experience tailored to West Coast audiences. Build and iterate on features such as article templates, video modules, live coverage formats, galleries, short-form feeds, and new content verticals. 2. Content Innovation Across Brands Lead experimentation around emerging content formats: video-first storytelling, interactive formats, multimedia packages, AI-assisted content experiences, recirculation modules, and new editorial tools. Partner with engineering and design to pilot innovative user interfaces that scale across NY Post, Page Six, Decider, and PageSix Hollywood. 3. Data-Driven Growth of California Post Audience Own California Post engagement and content performance metrics, including: Daily Active Users (DAU) Article reads per session Video watch time Scroll depth Recirculation and CTR between stories Community interactions (comments, follows, shares) 4. Cross-Functional Delivery & Stakeholder Management Drive a dedicated cross-functional squad (editorial, design, engineering, analytics) toward consistent, high-velocity delivery. Maintain a transparent roadmap aligned to business goals and editorial needs. Collaborate closely with New York-based partners to ensure brand cohesion while shaping unique West Coast experiences and expands East Coast content roadmap.

Requirements

3–5+ years of product management experience in digital media, content, consumer product, or a similar domain.
Strong understanding of content platforms (wordpress), newsroom workflows, and audience engagement mechanics.
Experience defining and tracking product metrics such as engagement, recirculation, CTR, and content performance.
Demonstrated ability to work with cross-functional teams and ship meaningful product improvements quickly.
Strong communication skills and the ability to partner effectively with editorial stakeholders.

Nice To Haves

Experience with video platforms, streaming, live content, or multimedia storytelling.
Familiarity with SEO, personalization systems, recommendation algorithms, and mobile-first UX.
Knowledge of experimentation frameworks (A/B testing), analytics tools, and performance optimization.

Responsibilities

Own the product vision, roadmap, and execution for California Post’s content experience.
Translate editorial ideas and user insights into clear product requirements.
Run A/B tests, define success metrics, and iterate on features based on impact and signal.
Lead prioritization across competing demands while maintaining alignment with organizational goals.
Build and optimize content templates, recirculation, rankings, homepages, topic pages, and feeds.
Partner with design and video teams to reimagine mobile-first video experiences.
Experiment with interactive storytelling such as quizzes, polls, rich media packages, and dynamic layouts.
Work hand-in-hand with California Post editorial leadership to anticipate coverage needs, launch new formats, and support newsroom workflows.
Use data insights to inform editorial packaging, content distribution, and discovery strategies.
Collaborate with analytics teams to define dashboards and measure audience behavior.
Advocate for user-centric thinking across the organization, grounded in qualitative and quantitative research.
Partner with Engineering, Design, Data, and Operations to deliver high-quality features at speed.
Represent the California Post interests across the broader NY Post product organization.