Product Manager, Consumer Goods

Fujifilm•Greenwood, SC

4d•$90,000•Hybrid

About The Position

FUJIFILM North America Corporation Imaging Division Personalized Photo Products Group (PPPG) now makes more than 450 personalized items (such as coffee mugs, posters, framed prints, canvas wall décor and more). PPPG provides a turnkey, back-end service of producing these items for a variety of retail and online customers. The Product Manager, 3PG Ecommerce will support the Direct-to-Consumer product experience for Fujifilm, serving as the internal driver of product development, packaging, and pricing strategy. This role will partner closely with Marketing, Ecommerce, and the broader 3PG team, as well as internal and external factories and box manufacturers to bring new products to market and deliver a compelling unboxing and brand experience that drives sales and profitability. The ideal candidate combines strong customer focus, creative thinking, manufacturing knowledge, and the ability to thrive in a fast-paced, results-driven environment. Hybrid position- Must be based in either Valhalla, NY or Greenwood, SC.

Requirements

Experience: 3-5 years product management experience.
Consumer packaged goods experience
Education: Bachelor’s degree in business or related field
Experience with analyzing cost and impact of cost

Nice To Haves

Industry experience preferred
Financial Reporting and Analysis
PC Skills (MS Office Suite - emphasis on Excel PowerPoint, and Word)
Ability to understand the “technology” of photography. (Note: it is not expected that the individual have a photo background only that they have the ability to understand the information when presented/ trained.)
Team Building and Public Speaking
Generating Consumer & Market Insight
Initiating Action
Decision Making
Formal Presentation
Planning and Organizing
Communicating Effectively
Focusing on Customers
Self-Starter
Adapting to Change
Building Positive Working Relationships
Initiating Improvements
Taking Ownership and Accountability

Responsibilities

Works with Research, Marketing and Product Development and third-party suppliers to drive the development of new products from concept to implementation to launch and often sell in.
Execute RFP’s to third-party suppliers to ensure they meet the security requirements of our Ecommerce experiences as well as to drive competitive pricing.
Conduct market research and competitor analysis to inform product strategy and positioning.
Own the pricing guidelines and parameters to ensure that the D2C business does not disrupt/interfere with the B2B segment
In conjunction with sales and marketing operations assist in the execution of business plans, promotions, marketing collateral and inserts, and packaging development to contribute and maximize the development of brand/business strategies.
Collaborate with cross-functional teams, global regions, operations, systems engineering, new product development, sales, and marketing, to drive product initiatives.
Collaborate with finance in the process development and overall management of the accounting strategy and segmentation of this business.
Work with suppliers and internal procurement team to ensure sustainability of packaging materials and support the D2C ecommerce marketing team to properly promote those attributes.
Coordinate with Marketing and EHS to review product positioning and determine any additional testing required to support claims.
Analyze demand forecasts submitted based on market trends, sales data, promotional plans and insights. Collaborate with manufacturing teams to ensure production aligns with demand forecasts.
Monitor and report on financial performance, making recommendations for adjustments as necessary.
Provides direction to the product content team on descriptions and naming, ensuring 3PG content is reflective of the current market.
Collaborate with operations and marketing to develop targeted marketing promotions to support FNAC initiatives such as reduction of SLOB inventory, key areas for training leading up to peak season and sales targets.
Gather and analyze customer feedback to inform product improvements and enhancements.
Monitor key performance indicators (KPIs) to evaluate product success and make data-driven decisions
Facilitate deliverables of standard product photography, design templates and in conjunction with marketing execute photoshoot coordination and support
Perform site audits to ensure accuracy of photography and descriptions