Product Development Senior Manager

Verizon • Basking Ridge, NJ

9h • Hybrid

About The Position

The Product Development Senior Manager position focuses on revenue growth within the Acquisition space including national and local scope. In this highly visible role, you will proactively identify opportunities to drive growth from our customer base and pure prospects, by building and maintaining/preserving revenue. You will formulate ideas and carry them through execution and beyond to retrospective, post-promo analysis, and ensuring a positive customer experience. Design targeting and segmentation strategies which will enable the business to deliver messages which are prioritized, personalized, and simultaneously beneficial to the customer and Verizon. Execute these strategies by leading peers from other functional work groups, including (but not limited to): Business Intelligence, Marketing Communications, Martech, Performance Management, Finance, Legal, IT, Market Leadership, and Product Marketing. Evolve these strategies to keep up with ever changing business and customer needs as well as improving effectiveness and efficiency. Drive bottom up data driven recommendations as well as adapt to top down requirements from executive leadership.

Requirements

• Bachelor’s degree or four or more years of work experience.
• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
• Experience in marketing and finance-related roles, such as market research, financial analysis, pricing, product marketing, or strategic planning.
• Experience working collaboratively with and presenting ideas and content to a variety of stakeholders.
• High proficiency with Microsoft Excel and PowerPoint, as well as the Google affiliates.
• Product management experience.

Nice To Haves

• A Master’s degree, preferably an MBA.
• Proven strengths in strategic and critical thinking.
• Experience in the wireless or telecommunications industry.
• Strong research, analytical, and critical thinking skills with the ability to see things not readily apparent to others and to find unique solutions to complex challenges.
• Demonstrated ability to think strategically and to "see the big picture".
• Demonstrated ability to take initiative, work with minimal supervision, and independently manage concurrent projects to timely completion.
• Excellent written and verbal communication skills with ability to clearly express complex ideas.

Responsibilities

• Analyzing market conditions and deciphering performance across KPIs, LNP, Segmentation, Propensity, etc. to uncover new opportunities for growth and revenue.
• Using broad industry perspective to interpret competitive information, draw intelligent conclusions, provide assessments at the strategic and tactical level, formulate promo recommendations on proactive and/or reactive actions and take actions to execute upon approved recommendations.
• Designing comprehensive targeting strategies to maximize and optimize revenue generating campaigns.
• Building presentations to effectively communicate these strategies and the benefit to larger business objectives.
• Utilizing experience and business knowledge to develop annual marketing promotional roadmaps as well as guide strategy & execution of key marketing programs.
• Developing end to end promotional campaigns including but not limited to ideation, financial business cases, execution strategy, customer journey mapping and post-promo analysis.
• Facilitating proposal alignment between Finance and Marketing through business case development.
• Partnering with internal and external stakeholders to develop unique promo campaigns that will differentiate Verizon in the industry while driving growth.

Benefits

• health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance
• matched 401(k) savings plan
• up to 8 company paid holidays per year and up to 6 personal days per year
• paid parental leave
• adoption assistance and tuition assistance
• incentive based position with the potential to earn more
• premium pay such as overtime, shift differential, holiday pay, allowances, etc
• Newly hired employees receive up to 15 days of vacation per year, which grows with additional service

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees