About The Position

The Product Category Manager will serve as the single point of contact for our OE and International Sales partners. This person will connect product category plans with these distinct sales channels ensuring alignment on product strategy, prioritization, and commercialization plans, while proactively identifying opportunities to expand our reach and strengthen global and OE partnerships. The Product Category Manager will define category positioning and segmentation, analyze market trends and competitive dynamics, and build compelling business cases for new products and enhancements. Partnering closely with teams in engineering, sourcing, manufacturing, marketing, and sales as well as RealTruck’s international business units, this role ensures sustained category performance. The ideal candidate is a strategic thinker with a passion for consumer insight, a strong grasp of product economics, and the ability to connect data-driven analysis with real-world market execution.

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field preferred; High school diploma required.
  • Minimum 7 years of experience in product management, category management, or merchandising, ideally within consumer goods, automotive, or related industries.
  • Proven experience managing multi-channel and multi-tiered distribution models (eCommerce, retail, wholesale).
  • Strong background in product lifecycle management, including product development, pricing strategy, and launch execution.
  • Demonstrated success leading cross-functional projects from ideation to launch.
  • Financial acumen and experience managing P&L or EBITDA-driven category metrics.
  • Strategic and analytical mindset with the ability to interpret complex data and translate it into actionable business plans.
  • Strong project management and organizational skills, with the ability to manage multiple initiatives simultaneously.
  • Excellent communication and presentation skills; able to influence and collaborate across departments.
  • Proficiency in product management tools, PLM/ERP systems, and Microsoft Office Suite.
  • Passion for automotive products, consumer experience, and innovation in the aftermarket accessories space.

Responsibilities

  • Category Strategy & Planning
  • Product Lifecycle & Portfolio Management
  • New Product Development
  • Market & Consumer Insights
  • Cross-Functional Leadership & Collaboration

Benefits

  • medical, dental, and vision coverage
  • company-paid life insurance and disability
  • 401(k) with company match (eligible the first of the month after you start)
  • wellbeing days
  • parental leave
  • educational reimbursement
  • referral bonuses
  • exclusive employee discounts on RealTruck products

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

High school or GED

Number of Employees

501-1,000 employees

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