Print Business Development Manager

Firebolt Group•Wixom, MI

1d•Hybrid

About The Position

Firebolt Group is a global leader in brand illumination and smart print and signage solutions, designing and building physical products like LED signage and branded experiences from their Michigan facility. They partner with recognized companies to transform brand presence through design, engineering, and technology. The Print Business Development Manager is a specialist sales role focused on generating new business across Firebolt’s full suite of print capabilities, including large-format graphics, window films, retail signage, POP displays, and campaign assets. This is a pure hunter role, identifying, qualifying, and closing new client opportunities across North America. The ideal candidate needs technical print expertise and commercial drive, understanding substrates, inks, finishing, and production workflows to create impactful and profitable solutions. While print is the core focus, the role also supports cross-selling into Firebolt’s broader portfolio of brand illumination, smart signage, and fabricated display products once client relationships are established.

Requirements

5–8 years of B2B sales experience with end user print, large-format graphics, or visual communication program solutions.
Proven success in new business development — hunter mindset required.
Minimum demonstrable success in selling digital print / POS programs with more than $1-$2M annual sales.
Strong technical understanding of print processes (inkjet, UV, LED), substrates, fabrication, program integration, and installation.
Demonstrated ability to develop targeted account pitches by identifying vertical market segments and clients with current visual brand communication program executions.
Ability to develop and articulate integrated program solutions to fortune 500 brands.
Demonstrated ability to translate creative briefs into integrated visual brand value propositions utilizing temporary, semi-permanent and permanent solutions.
Confident negotiator with strong commercial acumen and margin awareness.
Excellent communication, presentation, and relationship-building skills.
Proficient in HubSpot (mandatory), Monday.com, and MS/Google Suite tools.
Comfortable working cross-functionally with production, marketing, and project management teams.
Self-starter able to work independently and travel as needed for client visits and trade events (up to 40%).

Nice To Haves

Experience in BWS and tobacco distribution.

Responsibilities

Identify and pursue new business opportunities across all print categories (large-format, window graphics, POP, campaigns, signage, backlit, and specialty materials).
Build and manage a robust pipeline of qualified prospects through proactive outreach, networking, trade events, and digital lead generation.
Lead discovery sessions with clients and agencies to understand campaign objectives, timelines, and budget parameters.
Develop and deliver compelling sales presentations and proposals tailored to each client’s brand and technical needs.
Negotiate pricing and terms in line with company margin targets and operational feasibility.
Maintain detailed opportunity records in HubSpot — full and accurate usage is mandatory.
Advise clients on optimal print solutions, including materials, finishing options, and installation methods.
Translate creative concepts into production-ready print specifications and liaise with internal teams to validate feasibility and costing.
Stay informed on emerging print technologies, substrates, and finishing techniques to position Firebolt as a consultative partner.
Champion Firebolt’s sustainable, high-quality LED and UV printing technologies (e.g.,EFI VUTEk platforms) as a market differentiator.
Identify opportunities to introduce Firebolt’s complementary capabilities (signage, illumination, fabrication, digital displays) within new print accounts.
Collaborate with the VP Sales and Marketing to align campaigns that bridge print and brand experience solutions.
Transition closed accounts to the Client Success team for onboarding and execution, maintaining relationship visibility through first project delivery.
Work closely with the Production and Innovation teams to ensure quotes align with both client needs and internal capacity.
Provide insight to Marketing regarding industry trends and client feedback for campaign development.
Partner with the Client Success team to ensure a seamless handover post-sale and high client satisfaction.
Maintain an accurate sales pipeline and forecasting through HubSpot.
Deliver weekly updates on new leads, conversion progress, and margin performance.
Meet or exceed agreed-upon KPIs related to margin, new client acquisition, and opportunity conversion.