Principal Product Manager

Asurion

About The Position

At Asurion, we serve 300M+ customers globally. Our success as a B2B2C company is built on strong B2B relationships with the world’s largest consumer brands who give us the opportunity to deliver world-class experiences to their customers daily. Asurion's Lifecycle Care Product Team is responsible for growing B2B client value by improving program performance, accelerating time-to-value, optimizing customer experiences, and modernizing how we bring products to the world's largest consumer brands — spanning tech, telecom, e-commerce. We're at an inflection point: evolving to a scalable product platform that can onboard new partners faster, support more diverse program configurations, and drive measurable improvements in cost, conversion, and customer experience. This team sits at the intersection of enterprise complexity and modern product craft. We’re looking for a Lifecycle Care Product Manager who has worked in environments where the hard part isn't just building — it's defining what to build when requirements come from multiple stakeholders, systems are evolving, and the answer isn't always a new feature.

Requirements

10+ years of Product Management experience in enterprise B2B, ideally in environments with complex integration, configuration, or multi-stakeholder delivery.
Experience owning product definition in environments where requirements come from multiple stakeholders (commercial, engineering, operations) and need to be synthesized — not just executed
Track record of shipping integration-heavy or configuration-driven products across multiple engineering teams
Comfort with ambiguity: you've worked in organizations where the product operating model itself was still being defined
Strong data instincts — you use metrics to make decisions and to tell the story of why something worked or didn't
Clear, direct communication skills — written and verbal — with the ability to influence without authority

Nice To Haves

Exposure to customer support, service delivery, or similar operationally complex verticals is a plus.

Responsibilities

Own Product Definition for Scalable Client Programs
Define integration patterns and platform capabilities that work across diverse client programs — not just one-off solutions
Make roadmap decisions around integrations and supported configurations, grounded in data, technical feasibility, and client impact
Articulate a strong product viewpoint, grounded in client discovery, and influence shared prioritization across engineering, commercial, and operations
Translate insights and innovations from Asurion's consumer experience teams into scalable B2B product capabilities that drive partner adoption and program performance
Drive Discovery and Execution Across Product and Commercial Teams
Lead structured discovery to validate client problems before committing engineering effort
Work across product, engineering, and commercial teams to ship — owning requirements clarity, tradeoff decisions, and launch quality
Run experimentation where appropriate to optimize conversion, cost-to-serve, and customer experience across a large, diverse client base
Connect Product Work to Business Outcomes
Define and own KPIs tied to real client and business impact (e.g., time-to-live, time-to-value, cost-to-serve, retention)
Use data and client feedback to drive iteration, not just post-launch reporting
Partner with operations, client solutions, and commercial teams to ensure what ships actually lands