About The Position

Later’s biggest opportunity in the creator economy is turning our unique, multi-source creator data into meaningful intelligence that drives better outcomes for brands, creators, and our internal teams. As Principal Product Manager, Data Product & Data Science, you will own the strategic data product roadmap that powers how creators are understood, evaluated, and matched to the right brand opportunities. This is a net-new, highly visible role reporting directly to the Chief Product Officer. You will operate at the intersection of product strategy, data engineering, data science, and go-to-market teams—shaping how raw data becomes trusted signals, differentiated insights, and defensible competitive advantage across Later’s platform, agency, and services offerings.

Requirements

  • 8+ years of product management experience, with meaningful ownership of data-heavy or platform-level products.
  • Demonstrated experience building or scaling data products, not just dashboards—schemas, pipelines, signals, or models that power downstream use cases.
  • Hands-on comfort with data tools and concepts (e.g., SQL, BigQuery, analytics workflows) and the ability to engage deeply in the details.
  • Experience working alongside data science teams on algorithms, modeling, or applied ML—even if you were not the primary model builder.
  • A proven ability to zoom out to the strategic narrative and zoom in to the weeds when necessary.
  • Strong stakeholder management skills and a track record of influencing senior leaders in ambiguous environments.

Nice To Haves

  • Experience at a data-first or analytics-driven company.
  • Exposure to social platforms, creator economy products, advertising technology, or agency environments.
  • Familiarity with programmatic advertising, marketplace dynamics, or matching/recommendation systems.

Responsibilities

  • Own and evolve the end-to-end creator data product strategy, spanning data acquisition, enrichment, modeling, quality, and insight generation.
  • Define and maintain a long-term roadmap that improves the breadth, depth, freshness, and reliability of creator and audience data across all internal and external sources.
  • Identify high-leverage data opportunities that unlock differentiation for Sales, Strategy, and Agency teams—turning data into a compelling narrative brands can buy into.
  • Translate ambiguous business problems into clear data product bets, success metrics, and sequencing decisions.
  • Partner closely with Data Engineering and Data Science to shape schemas, pipelines, models, and feature sets that support scalable data products.
  • Drive improvements to creator-level data including (but not limited to): social content signals, audience attributes, campaign performance metrics, Link in Bio behavior, commerce outcomes, and historical brand partnerships.
  • Define and track a Data Quality Score and related KPIs that quantify completeness, accuracy, timeliness, and usability.
  • Work hands-on with datasets using SQL and analytics tools to validate assumptions, explore opportunities, and pressure-test solutions.
  • Guide development of data-derived insights that improve brand–creator matching, campaign planning, and performance prediction.
  • Serve as a trusted product partner to Strategy, Sales, Agency/Services, Search, Campaigns, Reporting & Analytics, and Platform Services teams.
  • Align cross-functional stakeholders around shared definitions, priorities, and tradeoffs for data initiatives.
  • Act as the connective tissue between technical teams and business leaders—ensuring data products are both technically sound and commercially meaningful.
  • Influence without authority, using clarity, data, and strong product judgment to move teams forward.
  • Set a high bar for data product thinking, rigor, and storytelling across the Product organization.
  • Mentor other product managers on data literacy, experimentation, and outcome-oriented product discovery.
  • Champion a culture of curiosity, accountability, and customer-driven decision-making.
  • Stay ahead of emerging trends in data products, applied ML, creator analytics, and measurement.
  • Continuously assess new data sources, modeling approaches, and tooling that could strengthen Later’s competitive position.
  • Bring external best practices into the organization while adapting them to Later’s scale and business model.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

251-500 employees

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