About The Position

This role offers the opportunity to define and lead the end-to-end data and measurement strategy for a high-impact ad platform. You will shape the foundational systems that power all advertising products, unifying data sources, creating standardized measurement frameworks, and ensuring scalable, reliable, and monetizable data assets. Collaborating closely with Engineering, Analytics, Design, and Sales, you will drive the strategy for audience construction, on- and off-platform measurement, and partner-facing data delivery. This position is highly technical and strategic, giving you ownership over data architecture, tooling, and execution while influencing both internal product teams and external partners. You will be at the forefront of innovation, helping the organization leverage emerging technologies to accelerate development and optimize ad performance.

Requirements

  • 7+ years of product management experience, including 3+ years in ad tech, with a strong track record of building data-intensive or measurement-focused products.
  • Technical proficiency with data systems, pipelines, APIs, event taxonomies, reporting frameworks, and conversion modeling.
  • Proven ability to define strategy, make trade-offs, and align stakeholders across engineering, analytics, product, operations, sales, and executive teams.
  • Strong technical aptitude for working with measurement pipelines, partner-facing data delivery, and emerging tools such as text-to-SQL or agentic technologies.
  • Comfortable operating in ambiguous environments, defining problem spaces, and driving execution independently.
  • Excellent communication skills for working with internal teams and external partners.
  • Strong analytical and problem-solving skills to navigate complex, data-rich systems.

Responsibilities

  • Own the vision, strategy, and execution for data foundations, audience frameworks, and measurement systems across ad products.
  • Develop standardized frameworks for ad objects, surfaces, and measurement workflows.
  • Define on- and off-platform measurement strategies, including partner-facing data delivery and key measurement partnerships.
  • Lead the development and monetization of sellable data assets.
  • Shape audience construction, scaling, and operationalization strategies for off-platform use.
  • Identify and implement tooling to accelerate data and product workflows, including solutions like text-to-SQL and agentic technologies.
  • Collaborate cross-functionally with Engineering, Data Science, Analytics, Sales, and Operations to align priorities, make trade-offs, and drive execution.
  • Partner with GTM and Business Development teams to evaluate and build data and measurement partnerships.

Benefits

  • Equity in the company to share in its growth.
  • 401(k) plan with company match.
  • Comprehensive medical, dental, and vision coverage for employees and their families, including pets.
  • Annual education reimbursement of $10,000.
  • Paid time off with flexible PTO, 9 holidays, and a year-end week-long break.
  • Paid parental leave: 20 weeks for primary caregivers, 14 weeks for secondary caregivers, with flexible return-to-work schedules.
  • One-time $2,000 incentive to assist employees welcoming new family members.
  • Employee Resource Groups promoting diversity, inclusion, and engagement.
  • Flexible work environment with fully remote options across the US or access to stunning offices.

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What This Job Offers

Job Type

Full-time

Career Level

Principal

Education Level

No Education Listed

Number of Employees

11-50 employees

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