Principal, Global BDR Enablement

UKG

20h

About The Position

The Principal, Global BDR Enablement role is responsible for supporting and enhancing the performance of the BDR’s and provides a point of coordination for go-to-market leadership. The position requires a deep understanding of selling, sales leadership, methodologies, processes, and selling tools. It also requires an understanding of how people learn and an ability to coach as needed to higher levels of efficiency and effectiveness. By focusing on both qualitative and quantitative factors, this role contributes significantly to the BDR team’s ability to identify, develop, and create new business opportunities for the Sales Executives. The Principal, Global BDR Enablement role must be a partner to sales leadership and proactively watch leading indicators of success and failure. The role requires a high level of credibility with the selling team and a bias for actions to address opportunities for improvement quickly and thoroughly. This is the perfect role for someone who wants to support a fast-moving, dynamic and passionate team that is focused on identifying and qualifying leads for the sales organization. This role reports to the Sales Enablement Leader.

Requirements

5+ years of experience in sales or sales enablement, preferably in a B2B software environment
Strong understanding of various sales methodologies and best practices and experience in global enablement programs
5+ years of proven ability to create, curate, develop, and facilitate high-quality learning and go-to-market content across instructor-led, virtual, and self-paced formats that engages audience, drives adoption, and delivers measurable results.
Ability to build relationships and influence stakeholders globally
Data-driven approach to decision making and program development and
Experience leveraging AI-driven tools and insights to enhance sales productivity, personalize enablement programs, and scale learning and coaching effectiveness
Willingness to Travel between 10% - 15% of the time
Sales Qualification Framework: MEDDPICC preferred
Bachelor’s degree strongly preferred
Preferred location in CST or EST time zones to support global collaboration across NA, EMEA, APAC, and LATAM

Responsibilities

Create and maintain an overall strategy and cadence for support for our Global BDR selling teams, as well as enhancing our BDR New Hire Onboarding Program
Assess the unique enablement needs of each sales team and develop targeted strategies. Support the creation, development and delivery of unique content where appropriate but in coordination with other GTM Segment Leads
Ensure that common enablement needs are being addressed, scheduled, completed, measured, and optimized
Monitor BDR’s and BDR leaders' effectiveness to ensure skills gaps are being addressed
Provide direct coaching and mentoring to BDR’s and managers as needed
Participate in BDR leadership calls for planning and forecasting
Collaborate with product, marketing, and the Sales Enablement Team to ensure alignment of messaging and go-to-market strategies
Analyze sales performance data to identify areas for improvement and drive enablement initiatives for GTM BDR Team
Facilitate knowledge sharing and best practices across sales teams and within the Sales Enablement Team
Stay current with industry trends and competitive landscape to inform enablement strategies