Physician Liaison

Carolinas Center for Oral & Facial SurgeryAsheville, NC
2d

About The Position

The Physician Liaison’s primary responsibility is to coordinate Practice marketing and public relations to promote the Practice to referring doctors and the communities in which offices are located. Acts as a liaison for referring doctors to ensure simple and efficient referral process. Analyzes marketing trends & generates reports. Acts as a liaison between VP of Business Development, Practice Manager, governing body & staff to develop successful marketing approaches. Performs clerical and administrative duties as directed. Position Overview We are seeking an enthusiastic, relationship-driven Practice Liaison (PL) to support marketing efforts and strengthen partnerships with referring doctors. This role serves as an ambassador for our practices, building trust, increasing referrals, and promoting patient-centered care. Travel is required approximately 75% of the time.

Requirements

  • Experience in marketing, healthcare, dental, or sales is preferred.
  • The ideal candidate is a strong communicator and relationship-builder, comfortable using data to guide outreach, self-motivated, organized, and confident representing the practice in a travel-heavy role.

Responsibilities

  • Build and Execute Marketing Initiatives
  • Support marketing strategies aligned with Flagship Specialty Partners standards through consistent outreach, clear communication, and referral tracking to measure impact.
  • Develop and Grow Referral Relationships
  • Identify new and existing referral opportunities using reports and geographic insights.
  • Plan and manage daily routes, typically visiting 5–8 offices per day, while collaborating with leadership and office teams.
  • Engage in Meaningful Office Visits
  • Build strong relationships through in-person visits by listening to partner needs, understanding referral patterns, and sharing information about providers, services, and events.
  • Follow Up, Evaluate, and Collaborate
  • Track outreach efforts and referral activity, participate in marketing discussions, and help adjust strategies to improve results.
  • Support Daily Operations
  • Maintain accurate records, enter data into internal systems, and coordinate visit plans with office managers to ensure productive outreach.

Benefits

  • You will be joining a growing, mission-driven organization that exists to support outstanding surgeons and the communities they serve.
  • Your work will have a direct impact on how patients access specialty care and how providers collaborate to deliver it.
  • This is a role for someone who wants their work to matter and who values relationships as much as results.
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