Physician Liaison / Outreach Coordinator

OptiMindHealth•Boston, MA

16d•$20 - $30

About The Position

Physician Liaison / Outreach Coordinator Position Requirement: Part-Time FLSA Status: Non-Exempt Location: Boston , MA Join a leading clinician-led behavioral health company today! OptiMindHealth (OMH) is expanding and seeking compassionate professionals to join our team. Today, OMH provides superior behavioral health services to patients in Massachusetts, Colorado, and Montana. Since 2016, we have specialized in serving both adult and adolescent patients in a supportive outpatient environment. Our practice strives to improve access to holistic and cost-effective mental health care while supporting our clinical and administrative staff in all aspects of their work. Our team members define this work as the perfect balance between flexibility and efficiency. This position is an entry level Physician Liaison / Outreach Coordinator role. Preferred candidates will possess a B2B Sales background with a strong focus on building and managing referral relationships in the healthcare industry. Higher starting salary and growth path for those with more experience and a stable work history. On-the-job training will be provided for all job duties, which may expand over time. $20-$30/hour based on experience. The Physician Liaison / Outreach Coordinator at OMH is responsible for promoting targeted, consistent growth in a specified territory and/or strategy by soliciting referrals from medical providers and healthcare institutions as directed by the OptiMindHealth senior leadership team.

Requirements

Familiarity with organization’s entire network of services, operations, language, and roles.
Understanding of the practice of medicine including referral relationships, payer requirements and other economic and clinical influences.
Experience and ability to: a) Plan, organize, document, and manage performance goals within prescribed timeframes (prioritize and focus) b) Identify and respond proactively to primary client/customer needs with the amount of detail needed to achieve resolution (service orientation) c) Present, probe, persuade and actively listen to referral source needs and respond with the right mix of service line and product attributes that produces results d) Experience cultivating productive relationships with clients that has created significant, sustained growth e) Proven ability to achieve targets independently with minimal oversight f) Travel, including overnight; work flexible hours; deal with stress; maintain a “mobile office”
Excellent interpersonal and listening skills
Ability to work effectively with a broad range of people in various settings, including doctors, office managers, trainees and students, academic institutions and personnel, front desk staff, and other practice administrators
Experience in either similar work, sales, marketing, or public relations is required
Excellent verbal and written English skills are required
The ability to motivate, negotiate, and persuade referring doctors and institutions into a course of action
Familiarity with various electronic health records platforms and willingness to be trained on proprietary systems
Excellent knowledge of sales and customer relationship management software and Microsoft Outlook, Teams, Excel, PowerPoint and Word, and other Microsoft collaboration tools.
Strong work ethic, integrity, independent and detail oriented
Tenacious and positive
Outgoing and friendly demeanor
Creativity and strong problem-solving skills

Nice To Haves

Bachelor’s degree in business, healthcare administration, or public health administration
Two years (2+ years) of progressive healthcare sales experience preferably in a multi-site healthcare organization preferred

Responsibilities

Identify, initiate, and maintain contact/relationships with referral sources within a specified territory and/or strategy that will yield new referrals, and maintain existing referral base, for the organization. Follow up with existing referral sources to ensure all aspects of referral relationships including access, communication and medical management are working positively for these medical providers and healthcare institutions.
Conduct sales meetings with medical providers and referral coordinators in the communities served by OMH to ascertain and understand their needs and desires. Provide a thorough explanation of service line attributes, processes, and outcomes to referring providers and associated stakeholders. Discuss the possible overlap in our offerings and needs to stakeholders, review our specialty areas and note our differentiating characteristics.
Complete and track follow-up meetings with medical providers to close new or additional business and ensure that internal and external obstacles to business growth and retention are identified and minimized or eliminated.
Identify and communicate key trends in service gaps and/or breakdowns that would be critically important to long term referral relations and recommend solutions to OptiMindHealth’s Director of Physician Relations, Chief Operating Officer, and Chief Executive Officer. Provide input on the development of new clinical services so that they are constructed with the referring physician in mind.
Facilitate meetings with healthcare institution office managers and other ancillary staff to provide information, gather market intelligence and understand referral patterns to establish and maintain referral relationships.  Assess individual medical provider referral patterns and seek ways to increase service line utilization and cross-selling opportunities for account maximization.  Develop relationships with others to further support the growth of referrals from medical providers.
Document meeting results and necessary follow-up in the customer relationship management (CRM) system.  Prepare and present weekly activity reports, identifying trends, additional business opportunities, and obstacles to new business growth.
Facilitate the organization’s response to new business opportunities through information gathering, presentation and proactive interaction with appropriate internal constituents.   Use this information to ensure an effective system for triage of medical provider and referring healthcare institution concerns and follow up communication as appropriate, in collaboration with operations leadership.
Contribute to the development of the organization, division, and corporate sales function and strategy by collaborating with appropriate individuals to develop and execute sales and retention strategies/plans for target markets and facility service lines with focus on delivering referral growth results in accordance with predetermined targets.
Evaluate, analyze, and interpret market demographics for both medical provider and patient populations (market share patterns; patient utilization data and medical provider referral trends) and both volume and financial contribution for market and facilities’ service lines, in collaboration with leadership.
Work with the internal organization to develop messages and materials that support medical providers and associated stakeholder’s informational needs by providing feedback and assistance on the design and distribution of marketing initiatives directed toward the medical provider customer.