Global Pet Owner Insights Analyst - Mars Veterinary Health

Banfield Pet Hospital•Tampa, FL

About The Position

As part of the Mars Petcare family of businesses, Mars Veterinary Health is a global network of veterinary practices made possible by 75,000 Associates who care for millions of pets across nearly 3,000 clinics in more than 20 countries each year. We are committed to leveraging our reach to make a long-term positive impact on people, pets, and the planet and know our Purpose – A BETTER WORLD FOR PETS – starts with the people who care for them. We strive to offer unparalleled veterinary care for pets by first and foremost enabling and empowering our Associates to do what they love, whether in primary, specialty, and emergency care or management and leadership. This role requires associates to work out of a MVH North America hub location – Vancouver, WA | Santa Monica, CA | Tampa, FL | New York City, NY. Why This Role Matters: The Global Pet Owner Insights Analyst supports MVH’s global pet owner insights and analytics agenda by turning customer data and research into clear, actionable insights. The role partners with CX, digital, CRM, media, and agency teams to integrate global customer data and generate findings that strengthen MVH’s relevance and presence in the hearts and minds of pet owners.

Requirements

Bachelor’s degree in marketing, business, communications, or a related field required.
2 to 4 years of experience in consumer insights, research, marketing analytics, or CRM analytics roles, preferably in a consumer services environment.
Experience supporting customer journey analysis, CRM or lifecycle analytics, and media or CX-related performance analysis.
Working knowledge of research methodologies, data analysis, and insight synthesis.
Strong proficiency in Excel and data manipulation and experience preparing reports, visualizations, and insight summaries.

Nice To Haves

Experience with BI or analytics tools (for example, Power BI, Tableau, Google Analytics, or similar) preferred.
Exposure to third party research partners or brand tracking programs preferred.

Responsibilities

Analyze pet owner behavior, engagement, and journey performance across MVH banners, channels, and segments to identify growth opportunities.
Build and maintain recurring reports and dashboards covering acquisition, retention, CLV, and customer experience performance.
Collaborate with CX, digital migration, CRM, and data teams to support global customer data integration, improve data quality, and align tracking and definitions.
Interface with Publicis and internal media, CRM, CX, and research partners to support consistent data inputs, tagging approaches, and performance reporting.
Support test and learn programs by helping design test measurement plans, pulling results, and summarizing performance and next-step recommendations.
Contribute to research and analytics efforts, including third party research, brand tracking, and custom studies, and help translate findings into simple storylines.
Produce concise, visually clear insight summaries and presentations that inform demand generation, CRM, CX, and marketing decisions across banners.

Benefits

Competitive salary with paid time off & holidays so you can spend time with the people you love.
Medical, dental, and vision insurance for you and your loved ones.
Fertility and family-building assistance.
Paid Parental leave.
Practice Paid Basic Life Insurance.
Practice Paid Short- and Long-Term Disability.
Automatic enrollment 401(k) Savings Plan after 60 days of employment with generous company match.
Commuter Benefits.
Legal Plan.
Health Savings Account & Flexible Spending Account.
Mental health support and resources.
Paid Volunteering.
Optimum Wellness Plans® for up to three pets.
Continuing Education allowance & MED hours for eligible positions.
Student Debt Relief (for full-time DVMs).
A Variety of discounts including Mars, PetSmart, Royal Canin, fitness, cellular and so much more.