Performance Marketing Manager - New York

TwigeoNew York, NY
8dHybrid

About The Position

At Twigeo, you’ll run and own high-impact campaigns for some of the world’s top apps. We help apps grow by pairing data-driven strategy with creativity. You’ll explore new channels, test fresh angles, and turn insights into wins that matter. We’re ambitious and serious about growth, but never too serious about ourselves, and we like to keep things fun while chasing the next big win together. You’ll chase big ideas with a global team across New York, Los Angeles, Stockholm, and Varna, and you’ll never celebrate the wins alone. The performance marketing role in action You’ll be the engine behind our clients' growth, where experimentation is central to how we grow our clients. You will drive results by:

Requirements

  • Experience: You bring 3+ years of experience in performance or growth marketing and have a track record of driving measurable growth with Meta, Google, or TikTok Ads.
  • You have a strong business acumen, allowing you to understand how campaign levers impact the wider business.
  • You are comfortable managing strict budget pacing and have strong measurement fluency (understanding attribution, tracking, and reporting nuances). If you’ve run app campaigns, even better.
  • Communication: You turn CAC, ROAS, and complex metrics into clear stories clients understand and act on.
  • Mindset: You thrive in an environment where testing, learning, and iterating quickly is the norm.
  • If you’re motivated by responsibility, impact, and the opportunity to raise the bar, we’d love to meet you.

Responsibilities

  • Taking full autonomy to launch, QA, and refine campaigns across Meta, Google, TikTok, or Snap
  • Managing precise budget pacing and allocation to ensure every dollar is invested effectively against client goals
  • Managing client expectations proactively and acting as a strategic partner. You don’t just report news, you set the context, flag risks early, and ensure the client always knows what to expect
  • Using your fluency in attribution and measurement to explain why things are working and crafting the weekly performance narratives that keep clients aligned
  • Collaborating with creatives on bold new hooks and leveraging your relationships with platform reps to access new features first

Benefits

  • 25 days PTO
  • Health benefits designed to support your wellbeing
  • 401(k) with match
  • A hybrid work model that balances flexibility and collaboration
  • Room to grow in a dynamic environment that encourages skill development and innovation
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