Partner Marketing Manager

Seakeeper Inc•Fort Myers, FL

36d•Onsite

About The Position

At Seakeeper, marketing isn’t an afterthought but a strategic player in what we do and how we do it. As our Partner Marketing Manager, you’ll lead the strategy and execution of marketing initiatives that support our OEMs, dealers, brokers, and marketing partners across the Seakeeper and Seakeeper Ride brands. This role is built for a relationship-driven marketer who thrives on collaboration, creativity, and strategic coordination—turning partnerships into measurable growth opportunities. You’ll manage co-branded marketing campaigns, develop engaging partner content, and amplify partner success stories through digital channels, newsletters, and events. You’ll also oversee influencer relationships, ensuring all partnership activity aligns with brand strategy and drives real business impact.

Requirements

2-4 years of marketing experience, with at least 3 years focused on partnership, B2B, or campaign marketing
Strong, proactive project management skills with experience juggling multiple campaigns, priorities, and stakeholders—confident working across teams and driving ideas from strategy to execution
Experience working with influencers, content creators, ambassadors, and brand partners
A collaborative, adaptable, energized, self-starter and entrepreneurial mindset, passionate about partnership-driven growth and ready to engage and present to a wide range of internal and external stakeholders
Bachelor’s degree in marketing, communications, advertising, or a related field

Nice To Haves

Experience in the marine industry and/or an interest in boating
Background in supporting events, experiential activations, or co-branded initiatives
Familiarity with co-op marketing programs

Responsibilities

Lead the development and execution of partner-driven marketing campaigns, aligning with both OEM and dealer objectives
Support partner launch initiatives and product integrations through co-branded content, digital campaigns, and promotional toolkits
Manage co-op programs for OEM and dealer partners, ensuring brand consistency and marketing impact, tracking shared costs and resources across initiatives and advertising efforts
Develop and manage new partner spotlight features and success stories for web, social, and email
Coordinate and assist in content creation for the Dealer Newsletter (Ride) and Broker Newsletter (Gyro) to share updates, opportunities, and insights
Collaborate cross-functionally to maintain website updates for dealer onboarding, partner center access, and database listings
Manage Seakeeper Ride’s influencer program and creator partnerships, ensuring streamlined processes are followed for product compatibility checks and install coordination, content scheduling, and overall execution
Identify new partnership opportunities to expand Seakeeper and Seakeeper Ride’s reach within the marine, outdoor, and lifestyle categories
Act as a direct contact and campaign manager for Sales & Marketing initiatives and requests directed at partner audiences
Partner with and support the Aftermarket Sales Reps and OEM Account Managers to ensure Sales & Marketing efforts align with B2B channel priorities and generate measurable results
Track campaign performance, partner engagement, and ROI to inform future strategy
Collaborate closely with the rest of the Growth Marketing, Brand & Creative, and Events teams