Partner Marketing Manager

Abacum IncNew York, NY
34dHybrid

About The Position

We are hiring a Partner Marketing Manager to own the execution of partner-led marketing programs that expand Abacum’s reach, credibility, and demand across the Office of the CFO ecosystem. This role takes existing partnerships in FP&A, finance, and adjacent CFO-tech categories and turns them into visible, high-quality co-marketing programs: joint content, campaigns, events, and thought leadership that actually ship and show up in market. You will work hands-on with partners, interview them, shape joint narratives, define programming, and deliver co-marketing initiatives focused on brand awareness and accelerating partner-sourced pipeline.

Requirements

  • 3–5 years of experience in partner marketing, product marketing, or ecosystem marketing
  • Experience managing partner programs with 50+ partners
  • Proven experience running hands-on co-marketing and brand awareness programs
  • Confidence communicating directly with partners, including interviews and derivative content creation in partnership with content marketing
  • Strong execution and project management skills
  • Comfortable operating across multiple partners and priorities
  • Highly organized, proactive, and comfortable operating in ambiguity

Nice To Haves

  • Preferred experience in FP&A, finance, or accounting technology

Responsibilities

  • Own partner enablement and activations from planning through execution
  • Design and ship partner-led co-marketing initiatives focused on brand and demand awareness
  • Work directly with partners to develop joint campaigns, content, webinars, and events
  • Interview partners and customers to create credible, partner-driven narratives
  • Translate Abacum’s positioning into partner-ready messaging, assets, and programs
  • Define partner activation plans for launches, announcements, and thought leadership
  • Coordinate partner participation in webinars, events, and content programs
  • Ensure Abacum is consistently and clearly represented across partner channels
  • Manage timelines, approvals, and delivery across multiple partners and stakeholders
  • Measure impact across reach, engagement, and partner-influenced pipeline

Benefits

  • Competitive compensation including equity package
  • Competitive vacation policy
  • Access to Meditopia
  • Hybrid working model and flexible working hours
  • Personal development including language courses
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