Paid Social-Vice President
About The Position
Are you ready to take your media expertise to the next level and make a real impact on a high growth business? The Paid Media team develops and executes dynamic paid media campaigns to position business lines as leaders in their category. As a Paid Social-Vice President within the Paid Media team, you will be the leading force behind dynamic and powerful paid media campaigns that will position the line of business as a transformative leader in the category. Working hand in hand with internal and external media partners, you'll have the opportunity to shape and execute game-changing strategies that will connect with audiences and lead business results. You will work in a highly collaborative team-oriented environment that enables you to harness your expertise, creativity and analytical skills to make a tangible impact to the line of business you will be supporting, within the group you sit in and the centralized media team as a whole.
Requirements
- 6+ years of paid media buying experience with a focus on social media, ideally within the financial services vertical.
- Experience managing external media agencies and executive clients
- Ability to manage end-to-end projects/campaigns independently with minimal oversight
- Advanced skills in Excel, as well as social media analytics (measurement, benchmarks, campaign reporting)
- Strong presentation skills and a strategic thinker and strong writer who can build a narrative with exceptional attention to detail
- Expert knowledge of all social media ads managers
- Strong ability to problem-solve and think critically; attention to detail and data curiosity
- A strategic thought leader; ability to self-start, produce high-quality work and challenge status quo, while also managing your pod and providing mentorship to those team members
Nice To Haves
- Strong presentations skills
- Being comfortable with ambiguity and developing and action plan base on available information
Responsibilities
- Oversee the paid social strategy, tactical media plan execution, and campaign optimizations for the lines-of-business in your purview, this includes oversight of external and internal agencies
- Manage the day-to-day relationship with the lines-of-business within your purview and be responsible for thoroughly understanding their business objectives and how that relates to their paid media goals
- Develop proactive paid social strategies that meet their business needs and become a trusted advisor for the business
- Lead internal business projects and the onboarding of new platforms for The Firm
- Ensure campaign planning, buying, optimizations, and reporting meet quality assurance checkpoints
- Collaborate with cross-functional teams across paid media, brand and analytics, as well as external partners
- Partner closely with legal and controls and the social listening team on all social operations projects
- Support the Head of Paid Social on enterprise related projects ranging from social partner management to developing industry POVs related to social media landscape and best practices
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
Credit Intermediation and Related Activities
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
