Paid Social Media Manager

We Are Rosie • Palmetto, GA

4d • Remote

About The Position

We are seeking a skilled Paid Social Media Manager for maternity leave coverage. This contract role will focus on the planning, execution, and optimization of paid social programs across key platforms, with an emphasis on performance, insights, and client collaboration.

The Paid Social Media Manager will support the day-to-day planning and execution of paid social media programs across platforms such as Meta and TikTok. This individual will use audience insights and performance data to inform strategy, test hypotheses, evaluate results, and drive ongoing optimization. The role requires strong analytical skills, hands-on platform experience, and the ability to manage multiple priorities in a fast-paced environment.

Requirements

• Hands-on experience managing paid social campaigns on Meta and TikTok.
• Proven success planning, executing, and optimizing paid social media programs.
• Strong analytical skills and experience with attribution, measurement, and web analytics.
• Proficiency with Google Docs and Microsoft Office (Excel, PowerPoint, Word, Outlook).
• Experience buying directly on platforms such as Pinterest, Meta, and TikTok and managing campaign spends of $100,000+/month and higher
• Comfort leading client conversations and presenting recommendations.
• Ability to work effectively under pressure in a collaborative, fast-paced environment.
• Excellent written and verbal communication skills.

Responsibilities

• Plan, develop, and manage paid social media campaigns across multiple platforms with knowledge of Retail Media/CPG brands.
• Analyze campaign performance and provide clear, actionable optimization insights.
• Apply measurement and attribution best practices, including third-party measurement tools and web analytics.
• Lead client calls, present performance updates, and make strategic recommendations.
• Collaborate with internal teams to ensure consistent and effective campaign execution.
• Manage multiple projects simultaneously while meeting tight deadlines.
• Communicate clearly and concisely with both internal stakeholders and clients.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 11-50 employees