Paid Social Media Manager
About The Position
We’re looking for a Paid Social Marketing Manager with deep expertise in cross-platform paid social advertising to accelerate user growth and engagement for our streaming products. This role will own strategy and execution across Meta, TikTok, YouTube, Snapchat, and emerging social platforms—balancing creativity with data-driven decision-making to deliver strong performance outcomes. The estimated annual salary for this position is between $108,000 - $121,000 base annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
Requirements
- 5+ years of experience managing paid social campaigns with a performance marketing focus.
- Proven success managing large budgets and achieving strong CAC/ROAS results.
- Hands-on expertise across Meta, TikTok, YouTube, Snapchat, and other emerging platforms.
- Deep understanding of creative testing, audience segmentation, and full-funnel optimization.
- Analytical mindset with comfort in data interpretation and decision-making.
- Strong communication and collaboration skills; ability to work cross-functionally in a fast-paced environment.
- Passion for streaming media, entertainment, and startup culture.
Responsibilities
- Lead strategy, execution, and optimization of paid social campaigns across multiple platforms (Meta, TikTok, YouTube, Snapchat, and others).
- Develop and manage creative testing frameworks to identify top-performing concepts and messaging.
- Analyze and report on performance metrics including CAC, ROAS, and lifetime value, driving actionable insights and continuous improvement.
- Partner with creative, analytics, and product teams to ensure alignment between audience insights, creative strategy, and business objectives.
- Manage budgets, pacing, and forecasting to ensure efficient use of spend and strong ROI.
- Stay current on platform updates, algorithm changes, and best practices to maintain competitive advantage.
- Mentor or oversee agency partners or junior team members to ensure consistent performance and innovation.
Benefits
- health insurance
- equity awards
- life insurance
- disability benefits
- parental leave
- wellness benefits
- paid time off
- global access to mental health and financial wellness support and resources
- Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension).
- Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
