Paid Social Manager

vagaroPleasanton, CA
11h$114,000 - $151,000Onsite

About The Position

At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done! We’re hiring a Paid Social Manager to lead hands-on execution across Meta (Facebook & Instagram) , with additional platforms including TikTok and Pinterest . This role blends strategic thinking with deep, day-to-day campaign ownership. You’ll be responsible for turning creative, audience strategy, and data into scalable growth. This role is based onsite in Pleasanton, CA Monday through Friday

Requirements

  • 4+ years of hands-on paid social experience
  • Deep expertise in Meta Ads Manager
  • Experience running campaigns on TikTok Ads and/or Pinterest Ads
  • Strong understanding of creative performance drivers
  • Highly data-driven with strong analytical skills
  • Comfortable working with performance dashboards and raw data
  • Experience collaborating with creative and analytics teams

Nice To Haves

  • Experience scaling spend while maintaining efficiency
  • Familiarity with multi-touch attribution and incrementality
  • Experience optimizing for long-term value, not just ROAS

Responsibilities

  • Own paid social execution across Meta, TikTok, and Pinterest
  • Build, launch, and optimize campaigns end-to-end: Audience strategy (prospecting, retargeting, lookalikes)
  • Creative testing frameworks
  • Budget pacing and bid optimization
  • Work closely with design and content teams to request, test, and iterate ad creatives
  • Analyze performance across the funnel and identify optimization levers
  • Manage creative testing velocity and performance learnings
  • Ensure accurate tracking, attribution, and event setup
  • Produce clear performance reporting and insights for stakeholders
  • Stay on top of platform updates, best practices, and emerging formats

Benefits

  • Attractive Compensation & Performance Bonuses: Enjoy a competitive salary paired with performance-based bonuses
  • Generous PTO: 15 accrued days, plus 10 company holidays annually.
  • Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family.
  • Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork.
  • Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments.
  • Food Perks: $50 monthly stipend for our onsite microkitchen and a complimentary DoorDash DashPass subscription.
  • Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account.
  • Financial Security: 401k program with 4% matching and optional life/supplemental insurance.
  • Stay Active: Access to our on-site gym, flavored water dispenser, and basketball court to keep you fit and energized!
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