Paid Media Coordinator

Texas Children's Medical CenterHouston, TX
8h

About The Position

We’re looking for a Paid Media Coordinator, someone who works well in a fast-paced setting. In this position, you’ll support the media strategy, planning, and buying teams by ensuring smooth execution, organization, and delivery of cross-channel campaigns including SEO/SEM, programmatic digital, television and out of home. This role manages trafficking, invoicing, reporting, competitive research, and day-to-day campaign coordination. Think you’ve got what it takes?

Requirements

  • Bachelor’s degree in marketing/advertising, journalism, healthcare, hospitality/events or related field required
  • 3 years of agency or media coordination experience required

Nice To Haves

  • Master’s degree in business administration, health administration, or MS in related field preferred
  • Prior agency and/or healthcare experience preferred

Responsibilities

  • Assists in the development, implementation, and monitoring of media plans across TV, OOH, print, and digital
  • Gathers and organizes media proposals, rates, research, and vendor materials to support planning
  • Evaluates media opportunities and assists in developing recommendations
  • Issues traffic instructions, insertion orders, purchase orders, and change orders across all channels
  • Coordinates the upload, delivery, and receipt of creative assets and ensure all materials meet specifications and deadlines
  • Monitors and compiles campaign performance data for ongoing reports and proof-of performance decks
  • Conducts competitive analysis, and collects and organizes marketplace and competitor data into clear charts and summaries
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