Paid Acquisition Lead (B2B)

Plutus Media

4d•$4,000

About The Position

We are a B2B marketing agency serving high-profile clients in the creator economy. Our services command premium pricing ($25,000 to $100,000+ per engagement), and we have established strong product-market fit with a proven delivery model. We are now building out our acquisition infrastructure to scale. The Opportunity We are seeking a Paid Acquisition Lead to take full ownership of our paid media function. This is a senior, autonomous role. You will define strategy, build campaigns, create or direct assets, and be accountable for performance metrics. You will report directly to the founder and operate with minimal oversight.

Requirements

Minimum 3 years of experience in paid acquisition for B2B or high-ticket offers
Demonstrated experience managing $50,000+ monthly ad spend
Full-stack capability across strategy, media buying, creative direction, and funnel optimisation
Strong quantitative and analytical skills
Proven ability to operate independently with minimal direction

Nice To Haves

Background in creator economy, agency services, or professional services
Familiarity with GoHighLevel or equivalent CRM and funnel platforms
Experience with B2B lead generation for extended sales cycles

Responsibilities

Develop and execute paid acquisition strategy across relevant channels (Meta, YouTube, LinkedIn, or others as appropriate)
Build, launch, and optimise campaigns end-to-end
Design and iterate on landing pages, funnels, and lead magnets
Implement conversion tracking, attribution, and reporting infrastructure
Own pipeline generation targets and cost-per-acquisition metrics
Create campaign assets or direct external resources to produce them