Regional Sales Manager

Parksite•East Windsor, CT

2h•Onsite

About The Position

Parksite, a 100% employee-owned company, is seeking an experienced Outside Sales Manager. This role is a critical leadership position focused on driving revenue growth and profitability at the branch level. The Outside Sales Manager leads a high-performing outside sales team, builds strong customer and vendor relationships, and collaborates cross-functionally to achieve market success. With 85% of time spent in-market, this is a hands-on leadership role emphasizing coaching, strategy, and closing impactful opportunities. Joining the team offers the chance to build a career in a thriving industry, leading directly in the field, coaching, mentoring, and closing high-impact deals. The position offers direct influence on revenue growth, margin optimization, and strategic direction, as well as collaboration with top vendors, builders, and remodelers to shape product success and market expansion. Parksite is a premier sales, marketing, and distribution company serving the building industry, specializing in interior and exterior products. They supply top fabricators and building material dealers with category-leading products for residential, commercial, and remodeling markets. Parksite's unique approach involves educating architects, builders, and designers on the value of distinctive products, making them an industry leader. Atlantic Plywood Corporation (APC), a part of the company since 1974, distributes a wide range of quality hardwood plywood and panel products throughout the Eastern United States, known for dependable products and services.

Requirements

Bachelor’s degree required
10+ years of business experience with a significant focus on sales and/or marketing
Proven leadership experience managing teams and driving performance
Strong leadership skills with the ability to influence and drive results—even without direct reporting authority
Advanced analytical skills to interpret market trends, customer data, and competitive insights
Excellent interpersonal and relationship-building skills with customers, vendors, and internal teams
Strong conflict resolution and problem-solving abilities
Ability to think strategically from the customer’s perspective
Proficiency in Microsoft Office, including presenting and communicating insights effectively
Self-motivated with the ability to work independently and manage to objectives
Commitment to driving and embodying company culture within the sales team
Ability to travel frequently, including spending most of the time in the field with customers and team members
Capability to attend trade shows, customer meetings, and events, including evenings or weekends as needed
Ability to manage a fast-paced schedule with short lead times and shifting priorities
Ability to pass pre-employment physical, drug screen, and background check
Authorization to work in the United States

Nice To Haves

Experience in the building products industry
Advanced business education such as an MBA
Experience working closely with builders, remodelers, and dealer networks
Proven success launching new products and managing product lifecycles

Responsibilities

Drive top-line revenue and bottom-line profitability, consistently achieving monthly sales goals
Build and lead a pipeline-driven sales culture, aggressively pursuing new business while strengthening existing accounts
Travel regularly with Outside Sales Representatives (OSRs), dedicating approximately 3 out of 4 weeks to in-market coaching and development
Analyze sales metrics and customer performance data weekly/monthly, adjusting strategies in partnership with the General Manager
Maintain a clean, organized CRM pipeline and identify opportunities requiring vendor support to win business
Lead the sales process for large opportunities, including developing proposals and closing deals alongside your team
Foster strong collaboration between outside sales, inside sales, and technical sales teams
Partner with the Technical Sales Manager to identify and convert key builder targets
Ensure consistent engagement between sales reps and vendors, strengthening dealer and partner relationships
Execute sales initiatives with clear strategies and measurable outcomes
Champion new product launches while strategically managing slow or discontinued inventory
Ensure the team clearly communicates the value proposition of products, suppliers, and the company
Partner with the General Manager to optimize margins through pricing strategies and customer analysis
Continuously evaluate team effectiveness, identifying opportunities for improvement and growth
Meet with vendors and support strategic partnerships
Coordinate dealer and regional trade shows to drive brand presence and customer engagement
Manage dealer rebate programs, including tracking, approvals, and credits
Collaborate with product category managers on product strategies and lifecycle management
Prepare commission reports and process adjustments as needed
Monitor interactions between inside sales/support teams and customers to ensure satisfaction
Maintain high standards of customer service for both internal and external stakeholders
Identify training needs and provide ongoing coaching and development
Build and maintain strong relationships with new and existing customers
Provide mentorship, training, and motivational leadership to team members
Conduct bi-annual performance reviews