Operations Manager

LearfieldDallas, TX
13d

About The Position

Learfield is seeking a highly organized and analytically driven professional to support the coordination, execution, and optimization of Marketing Fund and NIL-related initiatives across our Sports Properties portfolio. This role will serve as a central point of coordination across multiple internal teams, ensuring Marketing Fund programs are implemented effectively, tracked consistently, and leveraged to drive both local and national revenue growth. The ideal candidate brings strong cross-functional partnership skills, comfort working with data and reporting, and an interest in building scalable processes that support revenue impact in a rapidly evolving NIL landscape. Responsibilities: Coordinate, track, and support Marketing Fund setup and implementation in partnership with internal business units, including Legal, Finance, Revenue Strategy & Operations, Corporate Sales & Partnership Management, Learfield Studios, Paciolan, CLC, and Amplify Track and analyze Marketing Fund implementation and activity by property, ensuring accuracy, consistency, and visibility across stakeholders Develop and document best practices for Marketing Fund activation to maximize impact on local and national revenue growth Build, maintain, and update customized internal and external materials that support Marketing Fund education, execution, and reporting Serve as a connector between properties and central teams to ensure alignment, timely execution, and issue resolution Support reporting and analysis of NIL sales activity, including revenue impact and performance trends Assist in the identification, evaluation, and implementation of strategic NIL growth opportunities Contribute to process improvements, tools, and documentation that enhance scalability and consistency across the portfolio Prepare executive-ready summaries, insights, and recommendations related to Marketing Fund and NIL initiatives Qualifications: Coordinate, track, and support Marketing Fund setup and implementation in partnership with internal business units, including Legal, Finance, Revenue Strategy & Operations, Corporate Sales & Partnership Management, Learfield Studios, Paciolan, CLC, and Amplify Track and analyze Marketing Fund implementation and activity by property, ensuring accuracy, consistency, and visibility across stakeholders Develop and document best practices for Marketing Fund activation to maximize impact on local and national revenue growth Build, maintain, and update customized internal and external materials that support Marketing Fund education, execution, and reporting Serve as a connector between properties and central teams to ensure alignment, timely execution, and issue resolution Support reporting and analysis of NIL sales activity, including revenue impact and performance trends Assist in the identification, evaluation, and implementation of strategic NIL growth opportunities Contribute to process improvements, tools, and documentation that enhance scalability and consistency across the portfolio Prepare executive-ready summaries, insights, and recommendations related to Marketing Fund and NIL initiatives

Requirements

  • Coordinate, track, and support Marketing Fund setup and implementation in partnership with internal business units, including Legal, Finance, Revenue Strategy & Operations, Corporate Sales & Partnership Management, Learfield Studios, Paciolan, CLC, and Amplify
  • Track and analyze Marketing Fund implementation and activity by property, ensuring accuracy, consistency, and visibility across stakeholders
  • Develop and document best practices for Marketing Fund activation to maximize impact on local and national revenue growth
  • Build, maintain, and update customized internal and external materials that support Marketing Fund education, execution, and reporting
  • Serve as a connector between properties and central teams to ensure alignment, timely execution, and issue resolution
  • Support reporting and analysis of NIL sales activity, including revenue impact and performance trends
  • Assist in the identification, evaluation, and implementation of strategic NIL growth opportunities
  • Contribute to process improvements, tools, and documentation that enhance scalability and consistency across the portfolio
  • Prepare executive-ready summaries, insights, and recommendations related to Marketing Fund and NIL initiatives

Nice To Haves

  • Bachelor’s degree in business, marketing, sports management, finance, or a related field
  • Experience supporting sponsorship, NIL, or revenue strategy initiatives
  • Familiarity with collegiate athletics, multimedia rights, or partnership-based business models
  • Experience developing best practices or playbooks across a distributed organization

Responsibilities

  • Coordinate, track, and support Marketing Fund setup and implementation in partnership with internal business units, including Legal, Finance, Revenue Strategy & Operations, Corporate Sales & Partnership Management, Learfield Studios, Paciolan, CLC, and Amplify
  • Track and analyze Marketing Fund implementation and activity by property, ensuring accuracy, consistency, and visibility across stakeholders
  • Develop and document best practices for Marketing Fund activation to maximize impact on local and national revenue growth
  • Build, maintain, and update customized internal and external materials that support Marketing Fund education, execution, and reporting
  • Serve as a connector between properties and central teams to ensure alignment, timely execution, and issue resolution
  • Support reporting and analysis of NIL sales activity, including revenue impact and performance trends
  • Assist in the identification, evaluation, and implementation of strategic NIL growth opportunities
  • Contribute to process improvements, tools, and documentation that enhance scalability and consistency across the portfolio
  • Prepare executive-ready summaries, insights, and recommendations related to Marketing Fund and NIL initiatives

Benefits

  • Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability.
  • Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
  • Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
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