Onboarding Consultant, APAC (Onboarding Services Team)

Semrush

About The Position

Semrush is a brand visibility platform, empowering marketers to command their online presence and create measurable impact. We unify SEO authority and AI visibility, so brands are found, cited, and chosen everywhere search happens. That’s how Semrush gained the trust of over 28 million users—from scaling startups to Fortune 500 companies. Here, you own the way you work, but we move as one unbeatable team. We don’t just lead the market, we’re busy creating the world where Semrush is an unfair advantage for every marketer. We move fast in ways to help you grow. Here, you have room to experiment, keep what works, and learn quickly from what doesn’t. Ready to share our ambition and make an impact? Then, this role may be for you. About the role Customer Onboarding: Own the first 30-60 days of the post-sale journey, ensuring new and recently upgraded customers are set up for success. Develop and execute tailored onboarding and implementation plans aligned with each customer’s business goals. Value Realization & Goal Alignment: Identify customer priorities quickly and map them to Semrush product capabilities. Drive adoption of key features to expedite value realization and deliver measurable early wins Relationship Management: Build strong relationships with key stakeholders quickly during onboarding to accelerate trust and time-to-value. Identify new contacts within customer organizations and pass them to the long-term account team for continued success. Consultative Customer Engagement: Act as a trusted advisor during onboarding by providing strategic recommendations and best practices. Be customer-obsessed and scrappy, adapting onboarding strategies to meet unique customer needs and timelines. Customer Advocacy: Act as the voice of the customer within Semrush, advocating for improvements and enhancements based on customer needs and feedback. Stay informed about customer strategic objectives, relevant industry conditions, and competitive intelligence to identify opportunities and risks. Opportunity Identification: Spot opportunities for deeper alignment between the customer and Semrush. This includes surfacing upsell opportunities, uncovering new points of contact, and building on Sales-led conversations to strengthen long-term growth potential. Partnership & Collaboration: Work closely with Sales and Customer Success Managers to provide a seamless transition from sale to ongoing success. Ensure smooth handoff by delivering clear documentation of customer goals, progress, and adoption milestones. Performance Tracking & Reporting: Monitor onboarding KPIs, usage, and customer feedback. Share actionable insights with both customers and internal teams. Surface patterns and challenges to continuously improve the onboarding program. About you Move together. Raise the bar. Learn fast—grow faster. That’s the default. And here’s what else is needed to succeed in this role:

Requirements

4–6+ years of experience in Customer Onboarding, Customer Success, Account Management, Solutions Engineering, or a related role.
Experience with enterprise customers in MarTech or SaaS is strongly preferred
Proven ability to quickly build trust and credibility with stakeholders at all levels, from hands-on practitioners to senior executives
Skilled at uncovering customer needs and designing tailored onboarding strategies that drive early adoption and measurable business value
Strong verbal and written communication skills, with the ability to translate complex product capabilities into clear, actionable outcomes for both technical and non-technical audiences
Adept at using customer data and insights to guide decisions, measure success, and identify opportunities for growth
Demonstrated ability to manage multiple onboarding projects simultaneously, ensuring timely delivery and consistent customer outcomes
Comfortable navigating ambiguity, working in a fast-paced global environment, and thriving through change
You share our values: Trust (we speak up and bring our authentic selves), Sense of Ownership (we commit to work we believe in), and Constant Change (we continuously seek ways to make things better)
Native Spanish speaker

Nice To Haves

Understanding of digital marketing technologies such as SEO, SEM, content marketing, analytics, CRM, and marketing automation
Experience with enterprise-level marketing and SEO platforms such as BrightEdge, Conductor, Botify, SimilarWeb, or others

Responsibilities

Own the first 30-60 days of the post-sale journey, ensuring new and recently upgraded customers are set up for success.
Develop and execute tailored onboarding and implementation plans aligned with each customer’s business goals.
Identify customer priorities quickly and map them to Semrush product capabilities.
Drive adoption of key features to expedite value realization and deliver measurable early wins
Build strong relationships with key stakeholders quickly during onboarding to accelerate trust and time-to-value.
Identify new contacts within customer organizations and pass them to the long-term account team for continued success.
Act as a trusted advisor during onboarding by providing strategic recommendations and best practices.
Be customer-obsessed and scrappy, adapting onboarding strategies to meet unique customer needs and timelines.
Act as the voice of the customer within Semrush, advocating for improvements and enhancements based on customer needs and feedback.
Stay informed about customer strategic objectives, relevant industry conditions, and competitive intelligence to identify opportunities and risks.
Spot opportunities for deeper alignment between the customer and Semrush.
This includes surfacing upsell opportunities, uncovering new points of contact, and building on Sales-led conversations to strengthen long-term growth potential.
Work closely with Sales and Customer Success Managers to provide a seamless transition from sale to ongoing success.
Ensure smooth handoff by delivering clear documentation of customer goals, progress, and adoption milestones.
Monitor onboarding KPIs, usage, and customer feedback.
Share actionable insights with both customers and internal teams.
Surface patterns and challenges to continuously improve the onboarding program.