Non-Alc Non-Licensed Chain Manager (Quality Beverage)

Martignetti Companies•Taunton, MA

15d

About The Position

Responsible for leading the development, execution, and performance of all sales activities for the NANL (Non-Alcoholic Non-Licensed) Peddle Team, with a strong emphasis on Key Account and Chain business management. This role drives profitable growth by aligning field execution with headquarter strategies, supplier priorities, and customer-specific objectives. Additionally, provide leadership direction and coaching to ensure best-in-class execution across national and regional chains, delivering against company goals for revenue, gross profit, market share, and brand visibility.

Requirements

Proven leader with a strong track record in Key Account / Chain sales and distributor management
Deep understanding of retail economics, including margin structures, pricing strategy, and promotional effectiveness
Strong working knowledge of HQ selling, JBP processes, and large-scale chain execution
Ability to analyze and translate data into actionable sales strategies and customer solutions
Highly motivated, results-driven, and capable of operating with urgency and ownership
Advanced understanding of consumer behavior, brand positioning, and shopper marketing
Exceptional relationship-building skills with the ability to influence at all levels (internal and external)
Strong organizational, prioritization, and time management capabilities in a fast-paced environment
Excellent communication, presentation, and storytelling skills
Proficient in Microsoft Excel, PowerPoint, Word, and Outlook (experience with syndicated data tools preferred)
Demonstrated ability to work independently while driving team accountability and results
Ability to be in the market daily and work non-traditional hours as business needs require
High School Diploma or equivalent required
Minimum 2 years’ sales experience, preferably in the beverage industry

Nice To Haves

College degree or equivalent work experience/training/education preferred
Preferred experience with Non-Alcoholic Non-Licensed products and chain accounts
experience with syndicated data tools preferred

Responsibilities

Own and drive Chain and Independent Key Account strategy across the NANL Team, ensuring alignment between HQ agreements, field execution, and supplier priorities
Develop and coach the team on Key Account retail execution fundamentals, including:
Promotional planning and calendar execution
Distribution gains, shelf placement, and assortment strategy
Merchandizing & Display Standards
Oversee all sales activities to deliver growth in sales, gross profit, market share, and in-store execution standards
Translate supplier mandates, authorizations, and national programming into clear, actionable plans for field execution
Ensure all supplier initiatives (displays, pricing, promotions, new item launches) are executed on time, in full, and to standard across all accounts
Set and communicate a clear team vision and go-to-market strategy aligned with divisional and company objectives
Prioritize and optimize team resources against high-impact customers, key chains, and strategic growth opportunities
Partner cross-functionally with Portfolio Managers and suppliers to ensure best-in-class programming, POS execution, and brand representation
Leverage data and insights (IRI/Nielsen, depletion data, customer POS) to identify opportunities and drive fact-based selling
Maintain strong oversight of Accounts Receivable, ensuring compliance with company guidelines and minimizing risk
Build and maintain senior-level relationships with key customers, acting as a trusted advisor at both HQ and field levels
Lead regular market visits, monthly one-on-ones, and team meetings to reinforce accountability, execution standards, and development
Foster a high-performance, accountable, and collaborative team culture