National Sales Manager - Veterinary (Retail and ECommerce)

Covestro•Chicago, IL

26d

About The Position

Covetrus is hiring a National Sales Manager to establish and grow KRUUSE’s commercial presence in the US retail and online channels. The role is responsible for identifying, opening, and developing business opportunities across brick-and-mortar retail, online platforms (Amazon, Chewy, Target, etc.), and other relevant partners. The position requires a hands-on, entrepreneurial profile who can both drive sales directly and build sustainable partnerships. The National Sales Manager will work closely with the VP KRUUSE and global functions (Product Management, Marketing, Supply Chain) to ensure alignment with overall company strategy while tailoring execution to the US market. Market Development: Identify, approach, and secure partnerships with key US retail and e-commerce players. Map the US veterinary and retail landscape to identify high-potential accounts and white-space opportunities. Act as the local “voice of the customer” to global teams, providing insight on market needs, pricing dynamics, and competitive activity. Sales Execution: Drive new customer acquisition across multiple channels, from big-box retailers to online platforms and regional chains. Negotiate commercial agreements that support sustainable, profitable growth. Deliver agreed sales and margin targets for the US market. Collaboration: Work with HQ in Denmark to ensure product availability, pricing alignment, and brand consistency. Partner with Marketing to develop and implement campaigns adapted to the US customer base. Coordinate with Supply Chain to ensure service levels meet expectations of retail and e-commerce partners. Operational Contribution: Build sales forecasts and report performance to the VP KRUUSE. Support the development of sales tools, presentations, and promotional material for US customers. Ensure compliance with US retail and e-commerce requirements, including packaging and labelling standards.

Requirements

Bachelor’s degree in Business, Marketing, or related field.
Minimum 7 years of experience in sales/business development in retail or e-commerce; experience in animal health or adjacent industries is an advantage but not a requirement.
Strong track record of opening new accounts and building profitable partnerships.
Solid negotiation and commercial skills.
High energy level, entrepreneurial mindset, and willingness to roll up sleeves and execute.
Proficiency in Excel and ability to analyze sales data to guide decisions.

Nice To Haves

experience in animal health or adjacent industries is an advantage but not a requirement.

Responsibilities

Identify, approach, and secure partnerships with key US retail and e-commerce players.
Map the US veterinary and retail landscape to identify high-potential accounts and white-space opportunities.
Act as the local “voice of the customer” to global teams, providing insight on market needs, pricing dynamics, and competitive activity.
Drive new customer acquisition across multiple channels, from big-box retailers to online platforms and regional chains.
Negotiate commercial agreements that support sustainable, profitable growth.
Deliver agreed sales and margin targets for the US market.
Work with HQ in Denmark to ensure product availability, pricing alignment, and brand consistency.
Partner with Marketing to develop and implement campaigns adapted to the US customer base.
Coordinate with Supply Chain to ensure service levels meet expectations of retail and e-commerce partners.
Build sales forecasts and report performance to the VP KRUUSE.
Support the development of sales tools, presentations, and promotional material for US customers.
Ensure compliance with US retail and e-commerce requirements, including packaging and labelling standards.