National Sales Lead, New Markets

Boulder Care
8d$150,000 - $190,000Remote

About The Position

As the National Sales Lead of New Markets, you will own Boulder Care’s national expansion into new states. This is a senior individual contributor role focused on identifying high-opportunity markets, securing net-new payer contracts, and ensuring long-term viability of Boulder’s expansion strategy. You are a strategic hunter – someone who does not wait for leads, but instead creates opportunity through disciplined outreach, sharp market analysis, and value-driven conversations. This role carries variable compensation tied to: new market goals; timely deal completion; and strategic expansion milestones.

Requirements

  • 7+ years of enterprise healthcare sales experience
  • Deep familiarity with Medicaid managed care organizations and state-level healthcare dynamics
  • Experience selling Alternative Payment Models (APMs); VBC experience preferred
  • Demonstrated success building new territory or market expansion from scratch
  • Strong cross-functional collaboration skills
  • Exceptional pipeline discipline and forecasting accuracy
  • Ownership mentality – you do not wait for direction to create opportunity
  • Resilience and grit in complex sales cycles

Responsibilities

  • Market Intelligence & Strategy
  • Develop and maintain a real-time understanding of the Medicaid & Commercial payer landscape in prospective markets
  • Advise leadership on which markets to enter, pause, or deprioritize
  • Assess long-term contract viability and payer alignment before deals close
  • Net-New Contract Acquisition
  • Own full-cycle sales motions in new markets
  • Build relationships with MCO executives and decision-makers
  • Connect Boulder’s model to clear financial and quality outcomes
  • Ask sharp, value-unlocking questions — even when uncomfortable
  • Close contracts that are viable, aligned, and strategically sound
  • Pipeline & Forecasting Discipline
  • Maintain rigorous pipeline management
  • Drive deals to completion with urgency
  • Manage timing strategically to hit expansion milestones
  • Ensure deals are structured for sustainable growth
  • Cross-Functional Execution
  • Partner closely with Growth, Operations, Clinical, Licensing, Legal, and Compliance teams.
  • Ensure internal teams are prepared for launch.
  • Surface operational or compliance risks early.
  • Move work forward without friction or territorial behavior.

Benefits

  • Contribute to meaningful, life-saving work!
  • Comprehensive medical, dental, vision, and short-term disability benefits designed to take care of our employees and their families
  • Mental Health Services via insurance coverage, including Talkspace, and EAP for continuous care
  • 4 weeks of vacation accrued per calendar year with a tenured increase to 5 weeks at 2 years of employment
  • Sick leave accrued at 1 hr for every 30 hrs paid
  • 9 Paid Holidays per year
  • 12 weeks of 100% paid parental leave for the birth or adoption of a child (after 6 months of employment)
  • 401(k) retirement savings
  • Remote friendly with hardware provided to complete your work duties
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