National Sales Account Manager - Unwired

ScrippsNew York City, NY
8h$90,000 - $105,000Remote

About The Position

Are you ready to drive revenue growth across one of America's most dynamic media portfolios? The E.W. Scripps Company is seeking a strategic Unwired Account Executive who will secure and grow advertising revenue across our expanding multi-market unwired accounts. You'll be at the forefront of television advertising evolution, cultivating relationships with unwired clients while supporting our overall sales strategies with a focus on our enterprise portfolio including linear broadcast, digital, and CTV inventories.

Requirements

  • BS/BA in related discipline preferred or equivalent years of work experience
  • Generally, 3+ years of experience in related field preferred
  • Established relationships with unwired agencies strongly preferred
  • A strong understanding of television and national advertising trends is desired
  • Expert knowledge of all facets of television sales and marketing
  • An understanding of CTV and digital sales encouraged and highly desirable
  • Effectively manage a sales pipeline by engaging national accounts and agencies promoting Scripps broadcast, digital, and CTV portfolio and supporting Scripps go to market strategies.
  • Strong negotiation skills
  • Strong interpersonal communication skills
  • Strong presentation skills
  • Highly organized and able to manage high volume accounts
  • Excellent analytical skills
  • Proficient in Microsoft Office applications
  • Proficient in Wide Orbit Traffic and Wide Orbit Media Sales

Responsibilities

  • Manage accounts in multiple markets with various unwired agencies.
  • Leverage Scripps’ established processes to streamline unwired business operations, ensuring efficient collaboration between seller and buyers.
  • Submit weekly clearance reports to buyers in order to manage client expectations throughout campaigns.
  • Identify, develop, and grow unwired revenue through leveraging relationships with unwired agencies and advertisers.
  • Engage and adapt to working in unwired agency buy/sell platforms to streamline the linear programmatic way of buying.
  • Work with unwired advertisers to respond to their availability and rate requests, keep them informed of Scripps offerings and market trends.
  • Track sales activity Key Performance Indicators (KPI’s) to exceed ad sales revenue and profit goals.
  • Negotiate advertising rates with new and existing national accounts to maximize share of revenue.
  • Cross sell digital & CTV inventories to generate incremental revenue.
  • Prepare and present marketing proposals utilizing qualitative and quantitative research.
  • Perform client services, including but not limited to avail presentations, account management reconciliation, credit and collections, package preparations.
  • Perform other duties as needed or assigned by sales management.

Benefits

  • Full medical, dental and vision benefits, as well as certain other health and wellness benefits
  • Retirement savings plan with company match
  • Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.
  • More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
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