National Accounts Home Services Account Executive

webfx.com-posted 3 months ago
Full-time • Entry Level
101-250 employees
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WebFX is seeking a dynamic and results-driven Account Executive to join our team and help drive our outbound sales strategy and growth, specifically selling our digital marketing services to potential clients in the Home Services industry. As a seller, you will be responsible for developing, executing, and optimizing outbound sales strategies to increase lead generation, conversion rates, client acquisition, and revenue. You will work closely with the sales and marketing teams to refine outreach tactics, target markets, and improve overall sales effectiveness.

  • Design and implement outbound sales strategies focused on generating qualified leads and driving sales growth.
  • Conduct market research to identify target segments, define key buyer personas, and build effective sales cadences.
  • Work with sales leadership to align outbound initiatives with overall business objectives.
  • Leverage a mix of outbound tactics (cold calling, email outreach, LinkedIn prospecting, etc.) to generate new leads and opportunities.
  • Develop and manage a robust pipeline of qualified leads by leveraging tools and data-driven insights.
  • Utilize sales automation platforms to streamline outreach efforts and improve efficiency.
  • Track and analyze outbound sales metrics (response rates, conversion rates, meetings booked, etc.) to evaluate the effectiveness of campaigns, pipeline and forecasts.
  • Utilize Salesforce and other sales tools to maintain accurate records and continuously refine outbound efforts.
  • Build strong relationships with key decision-makers and influencers in target companies to foster trust and encourage long-term sales engagements.
  • Manage outbound leads throughout the sales funnel, nurturing prospects until they are sales-ready.
  • Stay up to date on industry trends, competitor strategies, and best practices in outbound sales.
  • Experiment with and adopt new tools, tactics, and technologies that improve outbound sales effectiveness.
  • 3+ years of experience in full cycle outbound sales, lead generation, or business development.
  • Experience and familiarity with digital marketing services is a must.
  • Experience and familiarity with the home services industry is a must.
  • Proven track record of driving outbound sales and achieving sales targets.
  • Experience with sales tools (e.g., Salesforce, HubSpot, LinkedIn Sales Navigator, Outreach, Chorus, Zoom, Excel, Google Docs, etc.) and CRM platforms.
  • Engagement with mid-market and mature client segments within the SMB space.
  • Self-motivated, with a passion for sales and driving business growth.
  • Experience in digital marketing or similar sales motion is a plus (e.g., SaaS, IT, Financial Services).
  • Ability to adapt to evolving market trends and sales methodologies.
  • Negotiable compensation based on experience.
  • Flexible Schedule (start your day between 8 and 10 am).
  • Profit Sharing.
  • 150% Company Match Of Personal Charity Donations.
  • Supplemental Insurance.
  • 100% Company Match 401K (up to 4%).
  • Generous Paid Time Off.
  • Employee Wellness Program, including a free FitBit and fitness challenges.
  • FXLearns Library with hundreds of personal and professional growth books.
  • Humanitarian Trips.
  • Health/Vision/Dental Coverage.
  • New Parent Support.
  • Merit-based promotions.
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