Krispy Kreme-posted 8 months ago
Full-time • Senior
Remote • Bentonville, AR
Food Manufacturing

As a Walmart and Sam's Club National Account Sales Manager at Krispy Kreme Doughnut Corporation, you will use your strategic leadership skills to represent our brand with some of the world's most respected and recognized retail merchants while playing an important role as a member of a cross-functional commercial team. This position is responsible for working across multiple functions to develop sales strategies, ensure flawless execution and monitor the performance of assortment, merchandising, pricing, shelving, and promotional initiatives. The location of this position will be in Bentonville, Arkansas and the candidate must reside in Northwest Arkansas.

  • Establish strategic relationships with Walmart and Sam's Club Merchants with the emphasis of managing the day-to-day required business functions.
  • Build and lead strong partnerships across critical roles in the customer organization including the Merchants, Marketing, and Field Operations.
  • Adapt Krispy Kreme AOP platforms into viable customer growth plans through a Joint Business Planning process with the customer (JBP) and lead the implementation of those plans by leveraging all available assets and resources.
  • Partnering alongside our Marketing, Shopper, and Finance teams, to help build customer-specific strategies, providing perspective and identifying solutions to our business and brand opportunities in the marketplace.
  • Proactively tracking, analyzing, and reporting out business and brand results on a national, regional, and customer basis.
  • Working with Demand Planning Team to ensure inventory opportunities are being closely evaluated and adjusted when necessary.
  • Leverage data analytics to understand sales trends and customer/consumer behavior.
  • Aligning with Operations teams to ensure customer plans are being consistently and effectively executed.
  • Working alongside our Sr. Director of National Accounts, Demand Planning, and Finance teams to manage trade spending efficiency/effectiveness and adherence to feature price guidelines for all categories.
  • Evaluating the performance of multiple product launches, corporate promotions, and other initiatives - effectively communicating the results to both internal and external stakeholders.
  • Working with Demand Planning to ensure the right product is available at the right time, in the right format for the right channel.
  • Ensuring best practices are continually developed for optimal execution and effectively implemented at the Customer level.
  • 8+ years of experience selling to/managing National Key Accounts in Grocery and/or Mass Channels.
  • 15+ years experience in the CPG field or Bachelor's Degree.
  • Direct Store Delivery and/or Distributor Management experience preferred.
  • Experience within the Consumer-Packaged Goods industry managing multiple key customers.
  • Experience translating corporate objectives into meaningful and effective programs.
  • Experience managing internal and external stakeholders across various levels and functions.
  • Client-focused, with a strong capacity to build credibility and trust.
  • Strong communication skills - verbal and written.
  • Proficient with Microsoft Excel, PowerPoint, and Word.
  • Experience with basic Customer P&L Management.
  • Experience with Customer Trade Management tools and processes.
  • Scintilla proficient preferred.
  • Comprehensive benefits (medical, vision, and dental insurance)
  • Employee discount program
  • 401K plan
  • PTO and 'dream' days
  • Company events
  • Education Reimbursement
  • Adoption Assistance
  • Life Insurance
  • FSA/HSA Plans
  • Pet Insurance
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