Multimedia Consultant / Account Executive

Nexstar Media Group, Inc. • Lafayette, LA

22h

About The Position

The Multimedia Consultant / Account Executive generates revenue across television, digital, OTT, streaming, and custom marketing solutions. Job Description: Prospect, cold-call, and develop new business across local and regional advertisers Build and maintain long-term relationships with decision-makers in the business community Create integrated, results-driven advertising strategies using both broadcast and digital platforms Conduct needs analysis and present customized solutions that deliver measurable ROI Grow and manage a book of business while consistently exceeding revenue goals Collaborate with internal creative, digital, and production teams to execute campaigns Stay informed on digital trends and evolving media opportunities to better serve clients

Requirements

• Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field (or equivalent combination of education and experience)
• Minimum of one year of sales experience (media sales preferred)
• Valid driver’s license with acceptable driving record
• Proficiency with standard office technology and CRM tools
• Ability to plan long-term sales strategies and execute consistently
• Comfortable with cold-calling, self-motivated, organized, and goal-oriented

Responsibilities

• Prospect, cold-call, and develop new business across local and regional advertisers
• Build and maintain long-term relationships with decision-makers in the business community
• Create integrated, results-driven advertising strategies using both broadcast and digital platforms
• Conduct needs analysis and present customized solutions that deliver measurable ROI
• Grow and manage a book of business while consistently exceeding revenue goals
• Collaborate with internal creative, digital, and production teams to execute campaigns
• Stay informed on digital trends and evolving media opportunities to better serve clients

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level