Motorcraft Marketing Specialist

Ford Motor CompanyDearborn, MI
6h

About The Position

We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters. Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears and voice of Ford. In this position... At Ford, we are redefining the future of the Motorcraft brand within the automotive aftermarket. We are seeking a marketing leader who will guide this evolution, blending brand stewardship, strategic planning, and operational excellence to support Motorcraft’s continued growth. In this role, you will help shape and protect the Motorcraft brand by developing consistent, high quality marketing resources and ensuring our sales teams and partners have the tools they need to succeed. You will support the organization and deployment of creative assets, enhance our media presence, and manage key sponsorship integrations (including NHRA and NASCAR). This position requires strong brand governance, disciplined budget management, and an ability to support a fast moving, high impact marketing organization.

Responsibilities

  • Shape and protect the Motorcraft brand
  • Develop consistent, high quality marketing resources
  • Ensure sales teams and partners have the tools they need to succeed
  • Support the organization and deployment of creative assets
  • Enhance media presence
  • Manage key sponsorship integrations (including NHRA and NASCAR)
  • Brand governance
  • Disciplined budget management
  • Support a fast moving, high impact marketing organization
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