Middle SEO Specialist

Career Hub•Capon Bridge, WV

About The Position

RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment Who We Are: An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers. Always Pushing the Boundaries? You Already Belong at RISK! Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics. We are looking for an SEO Specialist to join our team.

Requirements

At least 1 year of experience in the gambling industry in a related position
Experience working with the European market
Proven successful promotion of websites in grey / highly competitive niches within the last 3–6 months
Deep understanding of search engine algorithms and ranking factors
Ability to quickly make decisions and adapt websites to search engine changes
Strong understanding of website development principles and technical SEO foundations
Experience working with filters, manual penalties, and domain bans

Nice To Haves

Experience with WordPress (website setup and launch)
Strong knowledge of technical on-page and off-page SEO
Experience creating and assigning tasks for content, development, and analytics teams, with execution control
Successful experience in additional GEOs
Experience coordinating work between different departments
Strong analytical mindset and ability to find root causes
Understanding of the price–quality balance in link building and domain purchasing
Experience with alternative or grey SEO promotion methods

Responsibilities

Develop and execute a comprehensive SEO strategy aligned with business goals and market specifics
Drive websites to top positions in Google across target GEOs, ensuring long-term ranking stability in competitive and grey niches
Create and implement structured content and link-building plans based on data analysis and growth potential
Conduct in-depth SERP analysis and competitor research to identify weaknesses, opportunities, and scalable growth points
Achieve defined KPIs (traffic, rankings, conversions, revenue-related metrics where applicable) and continuously optimize performance
Monitor performance indicators, analyze results, and prepare clear performance reports with actionable insights
Plan and optimize SEO budgets, ensuring efficient allocation of resources and maximum ROI
Generate, validate, and scale SEO hypotheses; test new traffic acquisition approaches and alternative promotion methods
React quickly to search engine updates, algorithm changes, and market volatility, adapting strategy when necessary
Collaborate with content, development, and analytics teams to ensure proper implementation of SEO initiatives