Microsoft Channel Manager - East Territory

Arrow ElectronicsAlpharetta, GA
1dHybrid

About The Position

Arrow is seeking a Microsoft Channel Manager to build, scale, and monetize Microsoft-focused partner practices. This role is ideal for a hands-on channel operator who thrives at the intersection of partners, Microsoft, and Arrow’s cloud platform, and who enjoys turning strategy into execution. You will work directly with Microsoft-aligned partners to develop repeatable practices, enable sales and technical teams, execute joint go-to-market motions, and drive measurable revenue growth across Azure, Modern Work, Security, and Business Applications. This is not a pure account management role. It is an operator role—owning outcomes, activating partners, and building momentum in the field.

Requirements

  • 6+ years in channel sales, partner management, or ecosystem roles
  • Proven experience selling with and through partners
  • Strong background in Microsoft cloud solutions, including Azure, Modern Work, Security, or Business Applications
  • Demonstrated success driving pipeline, consumption, and revenue, not just activity
  • Strong consultative selling and problem-solving mindset
  • Experience enabling both sales and technical audiences
  • Comfortable navigating complex partner ecosystems
  • Process-oriented with strong CRM discipline and forecasting accuracy
  • Able to translate strategy into repeatable, scalable execution
  • Self-starter with high ownership mentality
  • Coachable and collaborative
  • Gritty, resilient, and execution-focused
  • Analytical thinker with strong business judgment
  • Team-oriented leader who builds trust across organizations

Nice To Haves

  • Bachelor’s degree preferred
  • Equivalent relevant experience considered
  • Microsoft partner ecosystem experience strongly preferred

Responsibilities

  • Act as the primary Microsoft channel operator for a defined set of partners and regions
  • Help partners build and scale Microsoft practices, including: Solution focus and differentiation Sales plays and offer packaging Technical readiness and certifications Marketplace and co-sell readiness
  • Enable partner sales and technical teams through: Sales plays, GTM workshops, and field enablement sessions Microsoft solution positioning and value articulation Deal qualification and pipeline hygiene best practices
  • Design and execute joint GTM motions with partners and Microsoft, including: Campaigns, events, and account-based motions Azure consumption growth initiatives Marketplace-led and incentive-aligned motions
  • Manage and activate Microsoft and Arrow marketing programs, including: MDF planning, execution, and ROI tracking Field events, webinars, and partner-led campaigns
  • Drive new pipeline creation and revenue growth by: Identifying under-penetrated partner and customer accounts Aligning partner offerings to Microsoft priorities and incentives Supporting deal progression from qualification through close
  • Partner closely with Microsoft field sellers to: Align on accounts and workloads Support co-sell motions and opportunity visibility Ensure Arrow and partner value is clear in every deal
  • Coordinate internal Arrow resources across: Cloud sales Technical enablement Marketing Marketplace and operations
  • Serve as the quarterback for partner success—driving cadence, accountability, and execution

Benefits

  • Medical, Dental, Vision Insurance
  • 401k, With Matching Contributions
  • Short-Term/Long-Term Disability Insurance
  • Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
  • Paid Time Off (including sick, holiday, vacation, etc.)
  • Tuition Reimbursement
  • Growth Opportunities
  • Discounted RTD Passes, with convenient office location off RTD Light Rail (Dry Creek Exit)
  • On-site Café with Catering Option for Busy Lifestyles
  • 24/7/365 On-site Gym and Lockers, Free for Use to All Employees!
  • Bike Racks
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